This audit was generated on July 7, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
IVY Smart

IVY Smart

IVYIOT

USUSen-US4.6 / 5543 reviews Apr 28, 2026

Visibility Score

36Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
40
Based on keyword rankings
Keywords analyzed10
Ranked in top 502
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
90
Rating and recency signals
Rating4.6 / 5
Last updated2 month(s) ago

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

2

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
ivy smart#1
59
36
SmartLife- Smart Living
IVY Smart
1
SmartLife- Smart Living
2
Tuya- Smart Life, Smart Living
3
IVY Wellness Coach
4
Ivy: Processed Food Scanner
5
smart surveillance#24
22
41
Gsmart Cam
SmartLife- Smart Living
Smart Surveillance
1
Smart Surrvalance Pro
2
Tuya- Smart Life, Smart Living
3
Zosi Smart
4
InstaVision: Smart & Safe Home
5
home securityNot ranked
25
63
Arlo Secure: Home Security
1
AlfredCamera Home Security app
2
Home + Security
3
Security Camera CZ
4
VicoHome: Smart Home Camera
5
live viewNot ranked
58
61
Live Earth Cam - Street View
1
Webcams
2
Live Street Camera View
3
ISS Live Now: Live Earth View
4
Live Camera - Street View
5
remote cameraOpportunityNot ranked
39
54
SayCheese - Remote Camera
1
FUJIFILM Camera Remote
2
Phone Camera Remote Controller
3
Camera Remote Shutter
4
Switcher Remote Camera
5
schedule recordingNot ranked
14
49
TimeTree - Shared Calendar
1
Schedule Screen Recorder
2
Record scheduler
3
Todolize: To Do List & Planner
4
TickTick:To Do List & Calendar
5
motion alertsNot ranked
8
23
Motion Detector
1
Motion Alert Audio
2
Motion Detector: Security Cam
3
Motion Detector | Alarm
4
Motion Detector  A.I.
5
pan tilt zoomOpportunityNot ranked
50
39
PanTiltZoom
1
PTZ View Assist
2
SmartCam View
3
Pixel Camera
4
tinyCam Monitor PRO for IP Cam
5
instant alertsNot ranked
9
36
NewsBreak: Local News & Alerts
1
Message Alarm - Instant Alerts
2
InstantAlert for Vinted
3
MOBILE-ALERTS
4
Instant Alert With Flashlight
5
remote monitoringNot ranked
8
18
No data

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Ranking behind you
Apps that you outrank on shared keywords
SmartLife- Smart Living

SmartLife- Smart Living

Lifestyle

4.6Behind2x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Tools chart position

Tools
Not currently ranked in top 200
Volume Control Sound Launcher

Volume Control Sound Launcher

4.5
Cleanup: Phone Storage Cleaner

Cleanup: Phone Storage Cleaner

4.5
Phone Cleaner & Toolset

Phone Cleaner & Toolset

3.6
4
PDF Reader: View All PDFs

PDF Reader: View All PDFs

3.3
5
QR Scanner & Barcode Reader

QR Scanner & Barcode Reader

3.5
6
Find My Phone by Clap Launcher

Find My Phone by Clap Launcher

4.1
7
All Browser

All Browser

3.9
8
Network WiFi Scan

Network WiFi Scan

4.3
9
QR & Barcode Scanner Launcher

QR & Barcode Scanner Launcher

4.2
10
Move to iOS

Move to iOS

3.7
11
Proton VPN: Fast & Secure VPN

Proton VPN: Fast & Secure VPN

4.7
12
Smart Clean Pro

Smart Clean Pro

4.3
13
Clean Sweep Plus

Clean Sweep Plus

4.3
14
Samsung Smart Switch Mobile

Samsung Smart Switch Mobile

3.9
15
Norton360 Antivirus & Security

Norton360 Antivirus & Security

4.6

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

IVY Smart has a solid quality score (90%) and dominates its brand keyword, but its overall visibility is low (36/100) due to weak keyword coverage and no chart presence. Immediate focus should be on ranking for the high‑KEI winnable keywords “pan tilt zoom” and “remote camera.”

Brand Dominance
high

The app ranks #1 for the exact‑match keyword "ivy smart" with a traffic potential of 59 and an excellent KEI of 1.64, securing top‑of‑search visibility for its brand name.

High Quality Score
medium

A quality score of 90% reflects strong user experience, a 4.6‑star rating from 543 reviews, and recent updates (last updated 2026‑04‑28), which are all positive signals for the store algorithm.

Sparse Keyword Portfolio
high

Only 2 of the top 10 target keywords are ranked (brand keyword and "smart surveillance" at #24). The remaining high‑KEI terms such as "pan tilt zoom" (KEI 1.28) and "remote camera" (KEI 0.72) are absent, dragging the Keywords Score down to 40%.

No Chart Presence
medium

Charts Score is 0% – the app is not appearing in global or category charts, limiting organic discovery and download velocity. This also contributes to the low overall Visibility Score (36/100).

Target Pan Tilt Zoom
high

The keyword "pan tilt zoom" has excellent KEI (1.28) and 50 monthly searches but the app is not ranking for it. Adding this phrase to the title, short description, and in‑app copy can capture this demand quickly.

Capture Remote Camera
high

"Remote camera" shows good KEI (0.72) with 39 searches and moderate difficulty (54). Incorporating the exact phrase into the subtitle and metadata, and highlighting remote‑view features in screenshots, can move the app into the top‑20 for this term.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add the exact phrases "pan tilt zoom" and "remote camera" to the app title (or subtitle) and short description.
  • 2Rewrite the long description to naturally embed the winnable keywords and emphasize related features (e.g., PTZ control, remote viewing).
  • 3Create a new screenshot set that showcases PTZ functionality and remote camera access, and include keyword‑rich overlay text.
  • 4Launch an A/B test for the icon and feature graphics to improve click‑through rate, aiming to generate chart traction.
  • 5Implement an in‑app prompt for reviews to increase the volume of 5‑star ratings, further boosting the quality score.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Excellent rating

Your 4.6 star rating builds user trust and improves conversion rates.

Areas to Improve
Issues to address

Short description

Your app description is only 263 characters. A longer description (1500-4000 chars) improves discoverability and conversion.

Few screenshots

You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.

Suggestions
Opportunities to explore

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of IVY Smart?

IVY Smart has a visibility score of 36 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on July 7, 2026.

On how many keywords does IVY Smart rank?

IVY Smart is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of IVY Smart?

Based on shared keyword rankings, the most frequent competitors of IVY Smart are SmartLife- Smart Living, Gsmart Cam. These apps appear next to IVY Smart on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is IVY Smart in on the Google Play?

IVY Smart is listed in the Tools category on the Google Play.

How can IVY Smart improve its App Store Optimization?

Based on this audit, IVY Smart should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to IVY Smart.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.