This audit was generated on June 26, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| green mountain power | #1 | — | ||||
| power outage map | #17 | |||||
| vermont outages | #65 | |||||
| outage report | Not ranked | — | — | |||
| electricity bill | Not ranked | — | — | |||
| payment manager | Not ranked | — | — | |||
| energy usageOpportunity | Not ranked | — | — | |||
| electric bill pay | Not ranked | — | — | |||
| utility account | Not ranked | — | — | |||
| electricity usage tracker | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
VERD Go
Auto & Vehicles
Power Alarm
Tools
Green Mtn
Business
Quitum - Quit porn addiction
Lifestyle
Google Maps
Travel & Local
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
Indeed Job Search
Microsoft Authenticator
Microsoft Teams
Zoom Workplace
DoorDash - Dasher
ADP Mobile Solutions
FedEx Mobile
LinkedIn: Community & Network
Uber - Driver: Drive & Deliver
Workday
UKG Pro
Spark Driver
Amazon Flex
UPS
Job Search by ZipRecruiter
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Green Mountain Power enjoys strong brand visibility with a #1 ranking for its name and a 4.8 rating, but its overall ASO performance is weak, reflected by a 29/100 visibility score and low keyword coverage. The top priority is to capture high‑KEI, winnable keywords like "energy usage" to boost discoverability.
The app ranks #1 for the exact brand phrase "green mountain power" with a traffic potential of 25 and a moderate KEI of 0.51, securing top‑of‑search visibility for its core keyword.
Only 3 of the 10 analyzed keywords are ranked (30% score). High‑traffic, low‑difficulty terms such as "energy usage" and "outage report" are absent, limiting organic reach.
The top‑listed opportunity is the keyword "energy usage" (traffic 34, difficulty 35, KEI 0.97). Ranking for this term would add a high‑value, low‑competition entry to the app’s search presence.
Charts score is 0%, meaning the app is not appearing in the top‑charts for any category or region, which reduces impulse installs from featured sections.
Keywords "power outage map" (rank 17, KEI 0.76) and "outage report" (unranked, KEI 0.31) have good‑to‑moderate KEI. Improving relevance and placement can push them into the top‑10, expanding utility‑related searches.
- 1Add high‑KEI keywords ("energy usage", "outage report", "power outage map") to the app title and short description while preserving brand identity.
- 2Rewrite the full description to naturally embed these target keywords, highlighting features like usage tracking and outage mapping.
- 3Create localized metadata for Vermont (e.g., "vermont outages") to capture regional search demand and improve category rank.
- 4Refresh visual assets (icon, screenshots, feature graphic) and run A/B tests to increase click‑through rates, aiming to generate chart placements.
- 5Launch an in‑app prompt encouraging satisfied users to leave reviews, maintaining the 4.8 rating and boosting the quality signal.
ASO Insights
Actionable recommendations to improve your visibility
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Improve visibility
Score of 29/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Green Mountain Power?
Green Mountain Power has a visibility score of 29 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 26, 2026.
On how many keywords does Green Mountain Power rank?
Green Mountain Power is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Green Mountain Power?
Based on shared keyword rankings, the most frequent competitors of Green Mountain Power are Green Mtn, VERD Go, Quitum - Quit porn addiction. These apps appear next to Green Mountain Power on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Green Mountain Power in on the Google Play?
Green Mountain Power is listed in the Business category on the Google Play.
How can Green Mountain Power improve its App Store Optimization?
Based on this audit, Green Mountain Power should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Green Mountain Power.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.