This audit was generated on July 7, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| danby | #1 | — |  |     | ||
| smart home | Not ranked | — | — |      | ||
| remote control | Not ranked | — | — |      | ||
| voice control | Not ranked | — | — |      | ||
| multi-deviceOpportunity | Not ranked | — | — |      | ||
| home automation | Not ranked | — | — |    | ||
| family sharingOpportunity | Not ranked | — | — |      | ||
| real-time alerts | Not ranked | — | — |      | ||
| temperature control | Not ranked | — | — |      | ||
| location-basedOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Danby Smart Home
House & Home
Occurrence count shows how many keywords each competitor appears on
Category Ranking
House & Home chart position
Zillow: Homes for Sale & Rent
Realtor.com Real Estate & Rent
Homes.com Real Estate & Rent
Redfin: Buy, Sell & Rent Homes
AI Remodel - Interior Design
Thumbtack: Hire Service Pros
Rent. Apartments & Homes
Surveillance Camera: Visory
Online Portal by AppFolio
Apartments.com Rental Search
Vivint
Remote for Smart Samsung TV
Hubspace
ecobee
Universal Tv Remote-Cast to TV
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Danby ranks #1 for its brand keyword but suffers from very limited keyword coverage and no visibility in category charts. Immediate focus should be on capturing high‑KEI opportunity keywords and enriching metadata to boost the overall visibility score.
The app ranks #1 for the brand term "danby" with a traffic score of 70 and an excellent KEI of 1.63, guaranteeing a solid base of discovery. Leverage this anchor by keeping the brand prominent in the title and subtitle.
With a 4.7‑star rating from 1,377 reviews and a Quality Score of 75%, the app signals strong user satisfaction, which can improve conversion once visibility improves. Highlight rating badges in store assets to reinforce trust.
Only 1 of the 10 analyzed keywords (danby) is ranked, resulting in a Keywords Score of 20% and a Visibility Score of 19/100. The app lacks presence for core functional terms such as "smart home" and "remote control" that have good KEI values.
The app is not listed in the House & Home category charts, limiting organic discovery from category browsers. This contributes to the 0% Charts Score and prevents momentum from category trends.
Three top‑opportunity keywords—"multi-device" (traffic 42, difficulty 48, KEI 0.88), "location-based" (traffic 32, difficulty 44, KEI 0.73), and "family sharing" (traffic 32, difficulty 51, KEI 0.63)—are not currently ranked. Integrating these terms into the title, short description, and body copy can generate immediate search traffic with relatively low competition.
- 1Rename the app to "Danby Smart Home" (or similar) to embed the high‑value keyword "smart home" while retaining the brand.
- 2Add a subtitle/short description featuring "multi-device control, location‑based automation, family sharing" to capture the three winnable keywords.
- 3Rewrite the full description to naturally include the opportunity keywords (multi-device, location-based, family sharing) plus related terms like "smart home," "remote control," and "voice control" within the first 250 characters.
- 4Populate the Google Play keyword field (or use the short description) with the high‑KEI terms and monitor ranking weekly.
- 5Refresh visual assets (screenshots, feature graphic) to showcase multi‑device and location‑based features, encouraging higher conversion from newly attracted users.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Short description
Your app description is only 402 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Danby?
Danby has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on July 7, 2026.
On how many keywords does Danby rank?
Danby is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Danby?
Based on shared keyword rankings, the most frequent competitors of Danby are Danby Smart Home. These apps appear next to Danby on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Danby in on the Google Play?
Danby is listed in the House & Home category on the Google Play.
How can Danby improve its App Store Optimization?
Based on this audit, Danby should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Danby.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.