This audit was generated on July 8, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| rico | #3 |  |  |    | ||
| swipe learning | #89 |  |  |      | ||
| language learning | Not ranked | — | — |      | ||
| vocabulary | Not ranked | — | — |      | ||
| spaced repetition | Not ranked | — | — |      | ||
| travel vocabulary | Not ranked | — | — |     | ||
| business vocabulary | Not ranked | — | — |   | ||
| daily goalsOpportunity | Not ranked | — | — |      | ||
| matching games | Not ranked | — | — |      | ||
| translation practice | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
RICO Manager
Business
CMPSR Swipe
Education
Rico Mobile
Finance
Drops: Learn Russian
Education
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Education chart position
Learn English, Spanish: Learna
PictureThis - Plant Identifier
Duolingo: Language Lessons
ABCmouse: Kids Learning Games
Linguza: AI English Tutor
Fluzy: Learn Language with AI
Deepstash: Smarter Every Day!
Simply Draw: Learn to Draw
Plant App - Plant Identifier
Stellarium - Star Map
Lingokids: Games & Shows
PBS KIDS Video
IQ Masters - Brain Games
Buddy.ai: Kids Learning Games
ParentSquare
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Rico Learn Words & Languages has a strong brand presence but suffers from poor keyword coverage and no category ranking, resulting in a very low overall visibility score.
The brand term "rico" ranks #3 with traffic 84 and a KEI of 0.93, showing high relevance and low competition. Keep the brand prominently in the title and use it as an anchor for additional keywords.
Only 2 of the 10 target keywords rank (rico #3, swipe learning #89). Eight high‑KEI keywords (e.g., "language learning", "vocabulary", "daily goals") are missing, driving the Keywords Score down to 19%.
"daily goals" is a winnable keyword with traffic 34, difficulty 40 and KEI 0.85. The app currently does not rank for it. Add the phrase to the app title or subtitle and highlight a daily‑goal feature in screenshots to win this term.
"matching games" (traffic 47, KEI 0.72) and "vocabulary" (traffic 68, KEI 0.85) are high‑KEI, unranked keywords. Insert these phrases into the short description and bullet points, and showcase a matching‑game UI in visual assets to improve relevance.
The app is not appearing in Education category charts, giving a 0% Charts Score. Optimizing category‑specific keywords and driving education‑focused installs can unlock chart placement and boost visibility.
- 1Revise the app title to include "daily goals" while retaining the brand term "Rico".
- 2Update the short description (≤80 chars) with high‑KEI terms: "language learning, vocabulary, matching games".
- 3Rewrite the long description to embed unranked high‑KEI keywords early and add dedicated sections for "Daily Goals" and "Matching Games".
- 4Create new screenshots and a feature graphic that visually demonstrate the daily‑goal system and matching‑game mechanics.
- 5Run an A/B test on the icon and encourage satisfied users to leave 5‑star reviews to lift the Quality Score above 50%.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3587 characters, providing good keyword density and information for users.
Strong visual presence
9 screenshots give users a comprehensive view of your app.
Infrequent updates
Last updated 11 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Rico Learn Words & Languages?
Rico Learn Words & Languages has a visibility score of 18 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on July 8, 2026.
On how many keywords does Rico Learn Words & Languages rank?
Rico Learn Words & Languages is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Rico Learn Words & Languages?
Based on shared keyword rankings, the most frequent competitors of Rico Learn Words & Languages are RICO Manager, Rico Mobile, CMPSR Swipe. These apps appear next to Rico Learn Words & Languages on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Rico Learn Words & Languages in on the Google Play?
Rico Learn Words & Languages is listed in the Education category on the Google Play.
How can Rico Learn Words & Languages improve its App Store Optimization?
Based on this audit, Rico Learn Words & Languages should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Rico Learn Words & Languages.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.