This audit was generated on July 8, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| shima bird | #1 | — |  |     | ||
| japanese flashcards | Not ranked | — | — |      | ||
| jlpt study | Not ranked | — | — |      | ||
| kanji mnemonicsOpportunity | Not ranked | — | — |  ![Kanji Memory Hint 1 [English]](https://ygaakojdxtvulmybdwxk.supabase.co/storage/v1/object/public/applyra/icons/gplay/jp.jfkc.KanjiMemoryHintApp.En.png){kind=icon} ![Kanji Memory Hint 2 [English]](https://ygaakojdxtvulmybdwxk.supabase.co/storage/v1/object/public/applyra/icons/gplay/jp.jfkc.KanjiMemoryHintApp.En2.png){kind=icon} ![Kanji Memory Hint 3 [English]](https://ygaakojdxtvulmybdwxk.supabase.co/storage/v1/object/public/applyra/icons/gplay/jp.jfkc.KanjiMemoryHintApp.En3.png){kind=icon} | ||
| spaced repetition | Not ranked | — | — |     | ||
| ai vocabulary helper | Not ranked | — | — |      | ||
| offline learning | Not ranked | — | — |      | ||
| grammar drills | Not ranked | — | — |      | ||
| picture book mode | Not ranked | — | — |      | ||
| audio conversations | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Bird Alone
Game Casual
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Education chart position
Learn English, Spanish: Learna
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ABCmouse: Kids Learning Games
Linguza: AI English Tutor
Fluzy: Learn Language with AI
Deepstash: Smarter Every Day!
Simply Draw: Learn to Draw
Plant App - Plant Identifier
Stellarium - Star Map
Lingokids: Games & Shows
PBS KIDS Video
IQ Masters - Brain Games
Buddy.ai: Kids Learning Games
ParentSquare
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Shima Bird scores 15/100 overall with a perfect quality rating but severe keyword coverage gaps. The primary priority is to capture high‑KEI keywords—especially "kanji mnemonics"—through metadata and asset optimization to move from obscurity into the Education charts.
The app’s title keyword "shima bird" is already ranking #1 with a traffic score of 25, giving a solid foothold for brand visibility. Leverage this by adding related high‑KEI terms alongside the brand name to maintain rank while expanding reach.
Only 1 out of the 10 analyzed keywords is ranked, resulting in a 13% keyword score. The app fails to appear for any of the moderate‑to‑high demand terms (e.g., "japanese flashcards", "jlpt study"). This limits discoverability across core user searches.
The app is not listed in any global or category charts, indicating insufficient installs and engagement relative to competitors. Without chart visibility, organic traffic from Play Store recommendations is minimal.
"kanji mnemonics" has a good KEI of 0.81, low difficulty (31), and 25 traffic points, yet the app is not ranking for it. Adding this phrase to the title, short description, and feature list can quickly capture a high‑efficiency traffic slice.
Other moderate‑KEI keywords like "japanese flashcards" (KEI 0.44) and "jlpt study" (KEI 0.58) are also winnable. Incorporating these terms in localized copy and screenshot captions can lift the keyword score from 13% toward 50%+.
- 1Revise the app title to "Shima Bird – Japanese Flashcards & Kanji Mnemonics" preserving the brand rank while inserting two high‑KEI terms.
- 2Update short and long descriptions to include "kanji mnemonics", "japanese flashcards", and "jlpt study" in natural sentences and bullet points.
- 3Add new screenshot assets highlighting the mnemonic feature and spaced‑repetition system, with overlay text containing the target keywords.
- 4Run an A/B test on metadata (title, short description) for 7‑10 days to measure ranking lift for "kanji mnemonics" and related terms.
- 5Launch a targeted review campaign asking users to mention "kanji mnemonics" or "flashcards" in their feedback to boost keyword relevance.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2536 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Shima Bird - Japanese Learning?
Shima Bird - Japanese Learning has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on July 8, 2026.
On how many keywords does Shima Bird - Japanese Learning rank?
Shima Bird - Japanese Learning is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Shima Bird - Japanese Learning?
Based on shared keyword rankings, the most frequent competitors of Shima Bird - Japanese Learning are Bird Alone. These apps appear next to Shima Bird - Japanese Learning on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Shima Bird - Japanese Learning in on the Google Play?
Shima Bird - Japanese Learning is listed in the Education category on the Google Play.
How can Shima Bird - Japanese Learning improve its App Store Optimization?
Based on this audit, Shima Bird - Japanese Learning should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Shima Bird - Japanese Learning.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.