How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| cobalt | #1 | — |  |     | ||
| mobile banking | Not ranked | — | — |      | ||
| check balance | Not ranked | — | — |      | ||
| transfer funds | Not ranked | — | — |      | ||
| deposit checksOpportunity | Not ranked | — | — |      | ||
| view transactions | Not ranked | — | — |      | ||
| credit score | Not ranked | — | — |      | ||
| bill payment | Not ranked | — | — |      | ||
| transaction history | Not ranked | — | — |    | ||
| approve transaction | Not ranked | — | — |    |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
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Occurrence count shows how many keywords each competitor appears on
Finance chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Cobalt Mobile Banking enjoys strong brand authority (rank #1 for "cobalt") and high quality (90% score, 4.8★ rating), but its ASO performance is weak with a 17% keyword score and no chart visibility. The top priority is to capture high‑KEI generic keywords, especially "deposit checks," to improve discoverability in the finance category.
The app ranks #1 for the brand term "cobalt" with traffic 60 and KEI 0.87, providing a solid foundation for organic visibility. Maintain this position by ensuring the brand term stays in the title and short description.
Only 1 out of the 10 target keywords is ranked, yielding a 17% keyword score. This leaves large search demand untapped, especially for core banking functions.
The high‑KEI keyword "deposit checks" (traffic 52, difficulty 57, KEI 0.91) is not ranked. Optimizing the listing for this term can drive a sizable increase in impressions and installs.
Keywords "credit score" (KEI 0.69), "bill payment" (KEI 0.76) and "mobile banking" (KEI 0.30) have respectable demand and moderate difficulty yet the app is unranked. Prioritize these after securing "deposit checks."
Charts score is 0% with no global or category placement, limiting organic momentum. Improving installs and encouraging five‑star reviews will help the app break into the finance top charts.
Actionable recommendations to improve your visibility
12 screenshots give users a comprehensive view of your app.
Your 4.8 star rating builds user trust and improves conversion rates.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Cobalt Mobile Banking has a visibility score of 18 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on July 9, 2026.
Cobalt Mobile Banking is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Cobalt Mobile Banking are White Cobalt: Media downloader. These apps appear next to Cobalt Mobile Banking on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Cobalt Mobile Banking is listed in the Finance category on the Google Play.
Based on this audit, Cobalt Mobile Banking should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Cobalt Mobile Banking.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US