This audit was generated on July 23, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| popflex | #1 | — |  |     | ||
| flex dollars | #79 |  |  |     | ||
| early access | Not ranked | — | — |      | ||
| exclusive deals | Not ranked | — | — |      | ||
| order trackingOpportunity | Not ranked | — | — |      | ||
| favorites | Not ranked | — | — |      | ||
| style quizOpportunity | Not ranked | — | — |      | ||
| shopping rewards | Not ranked | — | — |      | ||
| product launches | Not ranked | — | — |      | ||
| restock alerts | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Optum Bank
Finance
FragFlex
Shopping
Instacart Shopper: Earn money
Shopping
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Shopping chart position
Temu: Shop Like a Billionaire
SHEIN-Shopping Online
Depop - Buy & Sell Clothes
AliExpress - Shopping App
Vinted: Shop & sell pre-loved
Walmart: Shopping & Savings
Shop
Whatnot: Shop, Sell, Connect
Amazon Shopping
Fetch: Receipts For Gift Cards
eBay online shopping & selling
DealSeek: Coupons & Discounts
Sam's Club: Shopping & Savings
Costco Wholesale
Etsy: Shop Home, Style & More
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
POPFLEX has excellent product quality and a perfect quality score, but its visibility is critically low (21/100) due to poor keyword coverage and lack of category ranking. The immediate priority is to capture high‑KEI, winnable keywords like “order tracking” and “style quiz” to boost discoverability.
The brand keyword “popflex” ranks #1 with traffic 63 and an excellent KEI of 2.03, confirming strong brand recall. Leverage this by keeping the keyword prominent in the title and short description.
Only 2 out of 10 target keywords are ranked (20% keyword score). The app is not appearing in any category or global charts, and it has no rank in the Shopping category, limiting organic traffic.
“order tracking” has traffic 42, difficulty 50 and a good KEI of 0.84, yet POPFLEX is not ranking for it. Adding this term to the title, subtitle, and description can capture a solid search volume with moderate competition.
“style quiz” shows traffic 25, difficulty 32 and KEI 0.78. It is a low‑difficulty, high‑efficiency keyword that the app currently misses; integrating it into the copy and feature screenshots will likely win a top‑10 position.
Keywords like “flex dollars” (rank 79, traffic 17, KEI 0.3) and “early access” (unranked, traffic 84, KEI 1.25) are either deep‑ranked or absent, indicating missed opportunities to capture niche traffic. Revise the long description to naturally embed these terms.
- 1Add "order tracking" and "style quiz" to the app title and short description, respecting the 30‑character limit for the title.
- 2Rewrite the long description to include high‑KEI keywords (order tracking, style quiz, early access, flex dollars) in natural sentences and bullet points.
- 3Update the subtitle/keyword field with a comma‑separated list of target keywords, prioritizing the two winnable terms and the brand keyword.
- 4Create new screenshot assets that highlight the order‑tracking UI and the style‑quiz feature, adding overlay text with the exact keywords.
- 5Encourage satisfied users to leave more reviews (aim for >2000) to maintain the 5‑star rating while increasing review volume for algorithmic trust.
ASO Insights
Actionable recommendations to improve your visibility
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 21/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of POPFLEX?
POPFLEX has a visibility score of 21 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on July 23, 2026.
On how many keywords does POPFLEX rank?
POPFLEX is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of POPFLEX?
Based on shared keyword rankings, the most frequent competitors of POPFLEX are FragFlex, Optum Bank, Instacart Shopper: Earn money. These apps appear next to POPFLEX on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is POPFLEX in on the Google Play?
POPFLEX is listed in the Shopping category on the Google Play.
How can POPFLEX improve its App Store Optimization?
Based on this audit, POPFLEX should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to POPFLEX.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.