This audit was generated on July 23, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| justice federal | #1 | — | ||||
| check depositOpportunity | #83 | |||||
| mobile banking | Not ranked | — | — | |||
| bill payment | Not ranked | — | — | |||
| atm locatorOpportunity | Not ranked | — | — | |||
| loan application | Not ranked | — | — | |||
| savings goals | Not ranked | — | — | |||
| secure messagingOpportunity | Not ranked | — | — | |||
| account alerts | Not ranked | — | — | |||
| fund transferOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Robinhood: Trading & Investing
Finance
JSFCU Mobile Banking
Finance
Dave: Credit, Cash & Money App
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Freecash: Earn Money
Cash App
PayPal - Pay, Send, Save
Venmo
OnePay – Mobile Banking
Kalshi: Trade on Anything
Chime® – Fee-Free Banking
Capital One Mobile
Chase Mobile
Cleo AI: Cash Advance & Money
Grant Cash Advance
Google Wallet
Progressive
Wells Fargo Mobile®
Testerup: Test & Earn Rewards
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Justice Federal Mobile ranks #1 for its brand term and has an excellent quality score (90%), but its overall visibility is low (17/100) due to missing high‑KEI functional keywords and no chart presence. Immediate focus should be on capturing winnable, high‑value keywords like “atm locator” and “check deposit.”
The app holds rank 1 for the brand keyword “justice federal,” delivering 25 traffic points with a low difficulty (39) and a solid KEI (0.64). Leverage this by keeping the brand name prominent in the title and short description.
A quality score of 90% indicates strong assets (ratings 4.9, stable reviews, recent update). Maintain the 5‑star experience and continue rapid bug fixes to keep user satisfaction high.
Key functional terms such as “atm locator,” “fund transfer,” and “secure messaging” have zero rankings despite moderate‑high traffic (52‑49) and good KEI (0.66‑1.21). Absence of these keywords is pulling down the Keywords Score to 16%.
The app is not appearing in either global or category charts, which contributes to the 0% Charts Score and limits organic discovery. Improving rankings for high‑KEI keywords will help gain chart traction.
“atm locator” has the highest KEI (1.21) and moderate difficulty (43). Adding this exact phrase to the title, short description, and feature graphic can quickly push the app into the top‑30 for this search.
“check deposit” ranks 83 but carries an excellent KEI of 1 and traffic 49. Optimizing the long description with this keyword and highlighting the Remote Deposit feature in screenshots can lift the rank into the top‑20.
- 1Insert the exact phrases “ATM Locator,” “Check Deposit,” “Fund Transfer,” and “Secure Messaging” into the app title (if space permits) or short description.
- 2Rewrite the long description to include each high‑KEI keyword at least 2‑3 times, using natural language and bullet points that showcase the corresponding feature.
- 3Create new feature graphics and screenshots that label the ATM locator map, remote check deposit flow, and secure messaging UI, then add these assets to the store listing.
- 4Encourage users to leave reviews after completing a check deposit or using the locator, boosting review volume and reinforcing relevance for those keywords.
- 5Monitor keyword rankings weekly; once “atm locator” or “check deposit” break into the top‑30, submit an updated A/B test for the app’s icon and feature graphic to chase chart placement.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2218 characters, providing good keyword density and information for users.
Strong visual presence
17 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.9 star rating builds user trust and improves conversion rates.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Justice Federal Mobile?
Justice Federal Mobile has a visibility score of 17 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on July 23, 2026.
On how many keywords does Justice Federal Mobile rank?
Justice Federal Mobile is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Justice Federal Mobile?
Based on shared keyword rankings, the most frequent competitors of Justice Federal Mobile are JSFCU Mobile Banking, Robinhood: Trading & Investing, Dave: Credit, Cash & Money App. These apps appear next to Justice Federal Mobile on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Justice Federal Mobile in on the Google Play?
Justice Federal Mobile is listed in the Finance category on the Google Play.
How can Justice Federal Mobile improve its App Store Optimization?
Based on this audit, Justice Federal Mobile should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Justice Federal Mobile.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.