This audit was generated on April 26, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
8
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| today in history | #1 | — |  |     | ||
| on this day | #1 | — |  |    | ||
| daily history | #1 | — | |   | ||
| this day in history | #1 | — | | | ||
| what happened today | #1 | — | |    | ||
| historic dates | #2 | |  |  | ||
| historical events | #3 | |  | | ||
| past events | #3 | |  |   | ||
| history today | #19 |  | |    | ||
| history app | #37 |  |  |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
History Timeline
Education
Royal History Quiz
Game Trivia
Back Today - History Facts
Books & Reference
Historical Calendar
Education
Today In History
Education
DayDew - Daily Journal, Diary
Lifestyle
On This Day: Historical Events
Education
History Vault
Entertainment
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Education chart position
PictureThis - Plant Identifier
Learn English, Spanish: Learna
Duolingo: Language & Chess
ABCmouse: Kids Learning Games
Gauth: AI Study Companion
Finelo: Master Trading
Kahoot! Play & Create Quizzes
Simple Bible Daily Verse Alarm
PBS KIDS Video
Plant App - Plant Identifier
Lingokids - Play and Learn
Learn Fast & Speak Fluently
ParentSquare
Plant Identifier & Plant Care
Praktika – AI Language Tutor
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Today in History demonstrates exceptional keyword optimization with 8 #1 rankings and 100% visibility on tracked terms, but suffers from a critical discoverability gap: 0% charts presence and no category ranking despite strong quality metrics. The app's hyper-focused niche positioning limits broader audience reach while dominating core historical queries.
The app owns the entire 'today in history' semantic cluster with #1 rankings for 'today in history', 'on this day', 'daily history', 'this day in history', and 'what happened today'—capturing 193 combined monthly traffic units from these terms alone. This creates an extremely defensible moat against competitors.
Despite perfect keyword and quality scores, the app shows N/A for both global and category charts with no Education category ranking. This indicates extremely low download velocity relative to competitors, likely due to poor conversion from store listing or lack of broader discoverability beyond search.
Currently ranking #37 for 'history app' (36 traffic, difficulty 35)—a high-volume, broader term. Competitor 'Historical Calendar' appears behind on shared keywords, suggesting room to capture casual history browsers who don't use specific 'today in history' phrasing.
Average keyword difficulty is only 34.6/100 with maximum difficulty of 51. While this ensures rankings, it limits growth potential—the app ranks #19 for 'history today' (47 traffic, difficulty 44) and is absent from higher-volume educational searches that could drive chart placement.
Two competitors ('History Timeline', 'Royal History Quiz') rank ahead despite only 2-1 shared keywords, suggesting they capture adjacent searches. 'Historical Calendar' (5 shared keywords, behind) represents the clearest head-to-head target for keyword expansion and share capture.
Last updated April 20, 2026—extremely recent. This freshness signal should be exploited immediately through aggressive A/B testing of store listing creative (screenshots, feature graphic) to address the charts/ranking gap before algorithm weights shift.
- 1Redesign Play Store listing with stronger visual storytelling and clearer value proposition to convert search impressions into installs and crack Education category rankings
- 2Target 'history app' and adjacent high-traffic educational terms (history learning, history facts, this day in history app) to expand beyond core niche
- 3Analyze competitor 'Historical Calendar' store listings and creative assets to identify conversion gaps causing their lower performance despite 5 shared keywords
- 4Implement in-app rating prompts to accelerate review accumulation from current 727 reviews toward category-ranking velocity thresholds (typically 1,000+ for Education)
- 5A/B test app title variants combining dominant keywords with broader appeal: test 'Today in History: Daily Events & Facts' to capture 'history facts' traffic (estimated 50+ volume)
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1524 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 7 keyword(s): on this day, historical events, daily history.
Good visibility score
Score of 80/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Today in History?
Today in History has a visibility score of 80 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 26, 2026.
On how many keywords does Today in History rank?
Today in History is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 8 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Today in History?
Based on shared keyword rankings, the most frequent competitors of Today in History are Historical Calendar, Today In History, History Timeline. These apps appear next to Today in History on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Today in History in on the Google Play?
Today in History is listed in the Education category on the Google Play.
How can Today in History improve its App Store Optimization?
Based on this audit, Today in History should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Today in History.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.