This audit was generated on January 27, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| easy notes | #2 | |||||
| markdown notes | #9 | |||||
| encrypted notes | #12 | |||||
| secure notes | #21 | |||||
| note vault | #24 | |||||
| privacy notes | #43 | |||||
| private notesOpportunity | Not ranked | — | — | |||
| minimalist notesOpportunity | Not ranked | — | — | |||
| markdown editorOpportunity | Not ranked | — | — | |||
| note takingOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Easy Notes - Note Taking Apps
Productivity
Google Keep - Notes and lists
Productivity
Markdown Editor
Tools
Samsung Notes
Productivity
Notesnook Secure Private Notes
Productivity
Notepad, Notes, Easy Notebook
Productivity
Private Notes
Tools
Drafting: Notes, Markdown
Productivity
Encrypted Notes
Productivity
Standard Notes
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
ChatGPT
Microsoft Copilot
Grok • Smartest AI Advisor
Google Gemini
Microsoft Word: Edit Documents
ScanNow Home
AI Chatbot - Nova
Adobe Acrobat Reader: Edit PDF
PDF Reader - PDF Viewer
Google Docs
All PDF Reader, PDF Viewer
QR & Barcode Scanner
Microsoft 365 Copilot
DuckDuckGo, Duck.ai (optional)
Xfinity
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Easy Notes has a decent keyword foundation with its brand term ranking #2, but suffers from zero chart visibility, no user reviews, and missed high‑traffic keywords, resulting in a modest 56/100 visibility score.
The keyword "easy notes" ranks #2 with traffic 80, giving the app a strong foothold for its brand name despite overall moderate difficulty (65). Leverage this position in the title and short description to maintain momentum.
Charts Score is 0%, meaning the app is not appearing in any global or category charts. This is likely due to low install volume and lack of engagement signals, which also drags down the overall visibility score.
The app has no reviews, ratings, or user‑generated content, resulting in a Quality Score of 0%. This hurts conversion rates and algorithmic trust.
Keywords such as "private notes" (traffic 73), "markdown editor" (traffic 53) and "note taking" (traffic 77) are high‑volume but currently unranked. Adding these terms to the title, short description, and early in the long description can capture additional organic traffic.
Competitors like Google Keep and Markdown Editor rank ahead on shared keywords (e.g., "note taking"). Emphasize the app’s unique privacy‑focused features (encryption, vault) in the listing to stand out.
Current listing lacks compelling visuals; adding high‑resolution screenshots that showcase the encryption UI and a short demo video can improve click‑through and quality scores.
- 1Rewrite the short description (≤80 chars) to include "private notes", "markdown editor" and "note taking" while preserving the brand term.
- 2Integrate the same high‑traffic keywords naturally into the first 150 words of the long description and repeat them later.
- 3Implement an in‑app prompt after the user creates 5 notes, asking for a 4‑5 star review; aim for at least 50 positive reviews within 30 days.
- 4Update visual assets: add 5 high‑resolution screenshots highlighting encryption, minimal design, and add a 15‑second video preview.
- 5Launch localized listings for English (US) and top‑traffic languages, translating the keyword set and description to capture regional search volume.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3846 characters, providing good keyword density and information for users.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): markdown notes.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Easy Notes: Privacy & Markdown?
Easy Notes: Privacy & Markdown has a visibility score of 56 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on January 27, 2026.
On how many keywords does Easy Notes: Privacy & Markdown rank?
Easy Notes: Privacy & Markdown is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Easy Notes: Privacy & Markdown?
Based on shared keyword rankings, the most frequent competitors of Easy Notes: Privacy & Markdown are Easy Notes - Note Taking Apps, Notepad, Notes, Easy Notebook, Google Keep - Notes and lists. These apps appear next to Easy Notes: Privacy & Markdown on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Easy Notes: Privacy & Markdown in on the Google Play?
Easy Notes: Privacy & Markdown is listed in the Productivity category on the Google Play.
How can Easy Notes: Privacy & Markdown improve its App Store Optimization?
Based on this audit, Easy Notes: Privacy & Markdown should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Easy Notes: Privacy & Markdown.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.