How your app performs across different visibility factors
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| marriage counseling book | #1 | — | ||||
| marriage advice | #3 | |||||
| marriage counseling tips | #3 | |||||
| marriage relationship help | #3 | |||||
| marriage counseling | #5 | |||||
| couples counseling services | #12 | |||||
| couples counseling | #43 | |||||
| relationship counseling | #45 | |||||
| relationship therapy | #87 | |||||
| couples therapy | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Health & Fitness
Health & Fitness
House & Home
Health & Fitness
Health & Fitness
Health & Fitness
Lifestyle
Health & Fitness
Lifestyle
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Books & Reference chart position
KJV Bible: Audio+Verse
Merlin Bird ID by Cornell Lab
Bible For Women-Holy Bible KJV
Audible: Audiobooks & Podcasts
YouVersion Bible App + Audio
Libby, the Library App
Blessed - Bible Verse & Prayer
Bible Offline-KJV Holy Bible
Ember: Walk With God
Daily Bible - Verse+Audio
GoodNovel - Booktok, Stories
Hoopla: Your Library, Anywhere
Amazon Kindle: Reading App
Women's Bible
BestNovel
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
This app shows solid keyword optimization with 87% keyword score and strong rankings for specific long-tail terms, but suffers from zero chart presence and 50% quality score preventing broader visibility. The core challenge is balancing niche "book store" positioning against more competitive counseling/therapy keywords with higher traffic.
The app owns 3 rank-1 and rank-3 positions for specific phrases like 'marriage counseling book', 'marriage advice', and 'marriage relationship help'. These lower-difficulty terms (32-35) drive targeted traffic with less competition, creating a defensible niche despite missing high-volume head terms.
0% Charts Score across both global and category rankings indicates insufficient download velocity to trigger algorithmic promotion. With only 163 reviews and no category rank in Books & Reference, the app lacks social proof signals that Google Play uses for featuring and category placement.
Missing rankings for 'couples therapy' (traffic 33, difficulty 38) and extremely poor positions for 'relationship therapy' (rank 87) reveal a positioning disconnect. The app targets 'book store' users but bleeding traffic to competitors like Lasting and Deeper Talks who capture therapy-intent searches worth 68 combined traffic.
'Couples counseling services' at rank 12 with difficulty 32 presents the easiest upgrade path. Optimizing content and metadata around this bridge term could capture users seeking actionable help rather than just reading material, differentiating from pure book competitors while staying relevant to the store model.
With only 1-2 shared keywords per competitor, the app is underoptimized for terms driving competitor success. Lasting and Deeper Talks are ahead with minimal keyword intersection—reverse engineering their metadata for counseling/couples-focused terms could unlock 60+ additional traffic points.
The description cuts mid-sentence at 'problems in the' suggesting poor description structuring. With 50% Quality Score and recent update (Sept 2025), the metadata likely lacks keyword density in critical first 167 characters, hurting conversion and indexing for 'marriage counseling' where it only ranks 5 despite 35 traffic.
Actionable recommendations to improve your visibility
Your description is 3837 characters, providing good keyword density and information for users.
15 screenshots give users a comprehensive view of your app.
Ranking in top 10 for 3 keyword(s): marriage advice, marriage counseling tips, marriage relationship help.
Score of 68/100 indicates solid app store presence.
Last updated 7 months ago. Regular updates signal active development and improve rankings.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime