This audit was generated on April 26, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| marriage counseling book | #1 | — | ||||
| marriage advice | #3 | |||||
| marriage counseling tips | #3 | |||||
| marriage relationship help | #3 | |||||
| marriage counseling | #5 | |||||
| couples counseling services | #12 | |||||
| couples counseling | #43 | |||||
| relationship counseling | #45 | |||||
| relationship therapyOpportunity | #87 | |||||
| couples therapyOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Deeper Talks for Couples
Health & Fitness
AI Relationship Coach: Hearten
Health & Fitness
Marriage Counseling - Tips
House & Home
Marriage 365
Health & Fitness
Get Me Therapy
Health & Fitness
Lasting: Marriage Counseling
Health & Fitness
Relationship Advice & AI Coach
Lifestyle
Wysa: Mental Wellbeing AI
Health & Fitness
Couple Games - Soy&Mochi
Lifestyle
Better Husband - Marriage Help
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Books & Reference chart position
KJV Bible: Audio+Verse
Merlin Bird ID by Cornell Lab
Bible For Women-Holy Bible KJV
Audible: Audiobooks & Podcasts
YouVersion Bible App + Audio
Libby, the Library App
Blessed - Bible Verse & Prayer
Bible Offline-KJV Holy Bible
Ember: Walk With God
Daily Bible - Verse+Audio
GoodNovel - Booktok, Stories
Hoopla: Your Library, Anywhere
Amazon Kindle: Reading App
Women's Bible
BestNovel
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
This app shows solid keyword optimization with 87% keyword score and strong rankings for specific long-tail terms, but suffers from zero chart presence and 50% quality score preventing broader visibility. The core challenge is balancing niche "book store" positioning against more competitive counseling/therapy keywords with higher traffic.
The app owns 3 rank-1 and rank-3 positions for specific phrases like 'marriage counseling book', 'marriage advice', and 'marriage relationship help'. These lower-difficulty terms (32-35) drive targeted traffic with less competition, creating a defensible niche despite missing high-volume head terms.
0% Charts Score across both global and category rankings indicates insufficient download velocity to trigger algorithmic promotion. With only 163 reviews and no category rank in Books & Reference, the app lacks social proof signals that Google Play uses for featuring and category placement.
Missing rankings for 'couples therapy' (traffic 33, difficulty 38) and extremely poor positions for 'relationship therapy' (rank 87) reveal a positioning disconnect. The app targets 'book store' users but bleeding traffic to competitors like Lasting and Deeper Talks who capture therapy-intent searches worth 68 combined traffic.
'Couples counseling services' at rank 12 with difficulty 32 presents the easiest upgrade path. Optimizing content and metadata around this bridge term could capture users seeking actionable help rather than just reading material, differentiating from pure book competitors while staying relevant to the store model.
With only 1-2 shared keywords per competitor, the app is underoptimized for terms driving competitor success. Lasting and Deeper Talks are ahead with minimal keyword intersection—reverse engineering their metadata for counseling/couples-focused terms could unlock 60+ additional traffic points.
The description cuts mid-sentence at 'problems in the' suggesting poor description structuring. With 50% Quality Score and recent update (Sept 2025), the metadata likely lacks keyword density in critical first 167 characters, hurting conversion and indexing for 'marriage counseling' where it only ranks 5 despite 35 traffic.
- 1Restructure description: front-load 'marriage counseling', 'couples therapy', and 'relationship help' in first 167 characters with complete sentences to improve indexing and conversion
- 2Create dedicated in-app content or landing screens for 'couples counseling services' to support ranking climb from 12 to top-5 for this bridge keyword
- 3Implement review velocity strategy: prompt satisfied users post-purchase to reach 500+ reviews threshold for algorithmic category ranking consideration
- 4Audit and integrate competitor keywords from Lasting and Deeper Talks metadata, specifically targeting 'relationship therapy' and 'couples therapy' with dedicated content sections
- 5A/B test title variant: 'Marriage Counseling & Couples Therapy Books' to capture therapy-intent traffic while maintaining store positioning
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3837 characters, providing good keyword density and information for users.
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Strong keyword positions
Ranking in top 10 for 3 keyword(s): marriage advice, marriage counseling tips, marriage relationship help.
Good visibility score
Score of 68/100 indicates solid app store presence.
Infrequent updates
Last updated 7 months ago. Regular updates signal active development and improve rankings.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
Track Marriage Counseling Book in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Marriage Counseling Book?
Marriage Counseling Book has a visibility score of 68 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 26, 2026.
On how many keywords does Marriage Counseling Book rank?
Marriage Counseling Book is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Marriage Counseling Book?
Based on shared keyword rankings, the most frequent competitors of Marriage Counseling Book are Lasting: Marriage Counseling, Deeper Talks for Couples, Relationship Advice & AI Coach. These apps appear next to Marriage Counseling Book on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Marriage Counseling Book in on the Google Play?
Marriage Counseling Book is listed in the Books & Reference category on the Google Play.
How can Marriage Counseling Book improve its App Store Optimization?
Based on this audit, Marriage Counseling Book should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Marriage Counseling Book.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.