This audit was generated on April 27, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ez gallery | #1 | — |  |     | ||
| image viewer | #38 |  |  |     | ||
| photo gallery | #42 |  | |   | ||
| gallery app | #48 |  |  | | ||
| album managerOpportunity | #59 |  |  |     | ||
| photo organizerOpportunity | #88 |  |  |    | ||
| private photo galleryOpportunity | Not ranked | — | — |    | ||
| hidden photo albumOpportunity | Not ranked | — | — |   | ||
| photo managerOpportunity | Not ranked | — | — | | ||
| secure photo albumOpportunity | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Gallery - Photo Gallery, Vault
Photography
Gallery - Photo Gallery, Album
Photography
Gallery
Photography
Gallery - Photo Gallery
Photography
Gallery - Photo Gallery
Photography
Photo Gallery
Photography
Gallery- Photo Gallery & Album
Tools
gfolio - Google Drive™ Photos
Photography
Gallery
Photography
Gallery - Photo Gallery
Photography
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Photography chart position
FaceLab: Future Face Aging App
Amazon Photos: Photo & Video
Toonapp: Cartoon Photo Editor
Picsart AI Photo Editor, Video
Hailuo Al: Image&Video Maker
FreePrints
Gallery - Photo Gallery
PixVerse: AI Video Generator
Google Photos
Hypic - Photo Editor & AI Art
Video Editor & Maker - InShot
PhotoBoost - AI Photo Enhancer
Lightroom Photo & Video Editor
AI Video - AI Video Generator
Photoroom: AI Photo Editor
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Photo Gallery & Album struggles with extremely low visibility (30/100) despite ranking #1 for 'ez gallery'—a low-traffic branded term. The app fails to rank for high-value keywords like 'photo organizer' (rank 88) and misses entirely on privacy-focused terms, while competitors dominate the Photography category where this app isn't ranked at all.
The app ranks #1 for 'ez gallery' (traffic 84, difficulty 41), indicating some brand recognition. However, this is the only top-10 ranking among 10 analyzed keywords, and the term's moderate traffic score suggests limited discovery potential. Leverage this to build user loyalty and generate organic referrals.
The app ranks 42+ for 6 of 10 core keywords and is completely unranked for 4 high-value terms: 'private photo gallery' (59 traffic), 'hidden photo album' (57 traffic), 'photo manager' (59 traffic), and 'secure photo album' (56 traffic). These privacy-focused terms align perfectly with the app's hidden image feature but capture zero visibility.
With a 0% Charts Score and 'not ranked' in the Photography category, the app receives zero category-driven discovery. Given 4-5 competitors are 'ahead' in shared keywords, they're likely capturing this browse traffic. Category ranking requires download velocity, which demands improved keyword conversion first.
The app's description emphasizes 'hidden images' yet completely misses ranking for privacy terms with moderate difficulty (45-46). Competitors likely haven't optimized deeply here either—the gap between the app's actual feature and its ASO messaging is a high-impact fix opportunity with lower competition than generic 'photo gallery' terms.
The current description leads with 'EZ Gallery' branding rather than high-traffic searchable terms. Keywords like 'photo organizer' (59 traffic, rank 88) appear nowhere in the first 500 characters. Restructuring to front-load 'photo manager,' 'private gallery,' and 'hidden album' within the first 165 characters (short description) could dramatically improve rankings.
Despite 4-5 named competitors, the app shares only 1-2 keywords with each, indicating poor competitive keyword targeting. Top competitor 'Gallery - Photo Gallery, Vault' likely dominates 'vault' and security terms where this app should compete. Reverse-engineer competitor metadata for 'gallery app' (rank 48) and 'photo gallery' (rank 42) gaps.
- 1Rewrite short description to lead with: 'Private photo manager & hidden album organizer – secure gallery vault for secret images'
- 2Add privacy-focused keywords to title/subtitle: change to 'Photo Gallery & Album – Private Hidden Vault Manager' to capture 'private photo gallery,' 'hidden photo album,' and 'photo manager' traffic
- 3Target 'photo organizer' (rank 88 → top 10) via dedicated feature bullet and metadata repetition; this 59-traffic term has achievable difficulty (47) with proper optimization
- 4Implement burst campaign for 500+ daily downloads to trigger Photography category ranking (currently unranked), prioritizing conversion from improved keyword visibility
- 5Audit and replicate competitor 'Gallery - Photo Gallery, Vault' metadata structure, specifically their optimization for 'vault,' 'hide,' and 'secret' term variants
ASO Insights
Actionable recommendations to improve your visibility
Strong keyword positions
Ranking in top 10 for 1 keyword(s): ez gallery.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Rating needs improvement
A 3.7 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Photo Gallery & Album?
Photo Gallery & Album has a visibility score of 30 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 27, 2026.
On how many keywords does Photo Gallery & Album rank?
Photo Gallery & Album is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Photo Gallery & Album?
Based on shared keyword rankings, the most frequent competitors of Photo Gallery & Album are Photo Gallery, Gallery - Photo Gallery, Vault, Gallery - Photo Gallery, Album. These apps appear next to Photo Gallery & Album on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Photo Gallery & Album in on the Google Play?
Photo Gallery & Album is listed in the Photography category on the Google Play.
How can Photo Gallery & Album improve its App Store Optimization?
Based on this audit, Photo Gallery & Album should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Photo Gallery & Album.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.