This audit was generated on April 30, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
4
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| chess rush | #1 | — |  |     | ||
| chess puzzle solver | #2 |  |  |   | ||
| daily chess puzzles | #3 | | |  | ||
| chess strategy | #10 | |  |    | ||
| chess puzzles | #11 | |  |    | ||
| online chess games | #11 |  |  |     | ||
| chess game online | #12 |  | | | ||
| pvp chess battles | #14 | |  |    | ||
| chess training | #17 |  |  |   | ||
| chess tactics | #18 |  |  |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Chess Tactic Puzzles
Game Board
Chess - Clash of Kings
Game Board
Chess - Play and Learn Online
Game Board
Jawaker Hand, Tarneeb & Trix
Game Card
Total Chess Endgames 1600-2400
Game Board
Learn Chess with Dr. Wolf
Game Board
Auto Chess
Game Strategy
Chess - Puzzles Offline
Game Board
Chess: Ajedrez & Chess online
Game Board
Chess - Strategy Board Game
Game Board
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Game Board chart position
Vita Mahjong
Mahjong Blast
MONOPOLY GO!
Color by Number：Coloring Games
Happy Color®: Color by Number
Vigor Mahjong
Bingo Blitz™️ - Bingo Games
Bingo Dice
Chess - Play and Learn Online
Farkle Dice Roll
Click Wood
Color Oasis - Color by Number
MONOPOLY: Bingo!
Chess - Offline Board Game
Yatzy - Fun Classic Dice Game
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Chess Rush has a strong keyword foundation, ranking #1 for its brand and top positions for several high‑traffic terms, but it lacks chart presence and falls short on broader generic keywords, limiting install volume.
All 10 analyzed keywords are ranked, with brand keyword "chess rush" at #1 (traffic 54) and high‑traffic terms like "daily chess puzzles" (#3) and "chess puzzle solver" (#2). This gives the app solid discoverability for niche searches.
Charts Score is 0%, and the app is not listed in the Game Board category. This indicates insufficient install velocity, preventing organic boost from Google Play’s ranking algorithms.
Core generic terms such as "chess puzzles" (#11, traffic 47, difficulty 75), "chess game online" (#12, traffic 60) and "pvp chess battles" (#14, traffic 57) sit just outside the top 10, missing prime visibility despite high traffic.
Competitor "Chess Tactic Puzzles" outranks Chess Rush on shared keywords like "chess tactics" and "chess strategy". Targeting these terms with dedicated content and UI can capture their audience.
The first 500 characters lack the highest‑traffic keywords (e.g., "chess tactics", "online chess games"). Re‑writing the short and full description to embed the top 5 keywords within the first 150 characters can improve relevance scores.
No data on screenshots or video, but low chart performance often correlates with sub‑optimal visual assets. Updating screenshots to highlight daily puzzles and PvP battles, and adding a short gameplay video, can raise conversion rates.
- 1Update the app title and short description to include top traffic keywords (e.g., "Daily Chess Puzzles & PvP Battles").
- 2Rewrite the full description, placing the highest‑traffic keywords (chess puzzles, chess tactics, online chess games, chess strategy, pvp chess battles) within the first 150 characters and using bullet points for readability.
- 3Create A/B tests for the icon, screenshots, and a 15‑second gameplay video that showcase daily puzzles and PvP battles to improve install conversion.
- 4Launch a targeted user‑acquisition campaign focusing on low‑difficulty, high‑traffic keywords (difficulty <50) to boost install volume and achieve chart placement.
- 5Add a dedicated "Chess Tactics Trainer" mode with SEO‑friendly naming and in‑app content to directly compete with "Chess Tactic Puzzles" and improve rankings for "chess tactics" and "chess strategy".
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2785 characters, providing good keyword density and information for users.
Strong visual presence
21 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 3 keyword(s): chess strategy, daily chess puzzles, chess puzzle solver.
Good visibility score
Score of 72/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Chess Rush: Chess Puzzles Game?
Chess Rush: Chess Puzzles Game has a visibility score of 72 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 30, 2026.
On how many keywords does Chess Rush: Chess Puzzles Game rank?
Chess Rush: Chess Puzzles Game is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 4 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Chess Rush: Chess Puzzles Game?
Based on shared keyword rankings, the most frequent competitors of Chess Rush: Chess Puzzles Game are Chess Tactic Puzzles, Learn Chess with Dr. Wolf, Chess - Clash of Kings. These apps appear next to Chess Rush: Chess Puzzles Game on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Chess Rush: Chess Puzzles Game in on the Google Play?
Chess Rush: Chess Puzzles Game is listed in the Game Board category on the Google Play.
How can Chess Rush: Chess Puzzles Game improve its App Store Optimization?
Based on this audit, Chess Rush: Chess Puzzles Game should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Chess Rush: Chess Puzzles Game.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.