This audit was generated on April 30, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| chessup | #1 | — | ||||
| smart chessboard | #5 | |||||
| internet chess | #29 | |||||
| chess analysis | #41 | |||||
| chess game archivesOpportunity | #65 | |||||
| remote chessOpportunity | #97 | |||||
| live ai assistanceOpportunity | Not ranked | — | — | |||
| ble chessOpportunity | Not ranked | — | — | |||
| chess platformsOpportunity | Not ranked | — | — | |||
| chess companionOpportunity | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
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Occurrence count shows how many keywords each competitor appears on
Game Board chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
ChessUp has excellent user satisfaction (4.9★) and a perfect quality score, but its overall visibility is low (46/100) due to poor chart rankings and many high‑traffic keywords not ranking. The top priority is to lift keyword rankings and chart placement.
The app holds a 4.9/5 rating from 833 reviews and a 100% quality score, which can be highlighted in the short description and visual assets to boost conversion.
Charts Score is 0% and the app is not ranked in either global or category charts, limiting organic install volume. Chart ranking is driven by install velocity, reviews, and retention.
Keywords such as "live ai assistance" (traffic 50), "ble chess" (traffic 53), "chess platforms" (traffic 60) and "chess companion" (traffic 48) are not ranking, while they have the highest traffic potential among the audited list.
Add the missing high‑traffic terms to the app title, short description, and long description (e.g., "Live AI Assistance" and "BLE Chess"), and use them in localized metadata to capture additional searches.
Run a targeted user‑acquisition campaign (e.g., Google UAC) and incentivize reviews to boost daily installs, which directly improves chart position and overall visibility score.
Actionable recommendations to improve your visibility
8 screenshots give users a comprehensive view of your app.
Your 4.9 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 1 keyword(s): smart chessboard.
Your app description is only 318 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
ChessUp has a visibility score of 46 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 30, 2026.
ChessUp is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of ChessUp are Chess Universe: Play Online, Chess - Offline Board Game, Chess Dojo. These apps appear next to ChessUp on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
ChessUp is listed in the Game Board category on the Google Play.
Based on this audit, ChessUp should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to ChessUp.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.