How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| excel tutorial | #1 | — | ||||
| excel charts | #14 | |||||
| excel formulas | #26 | |||||
| excel functions | #31 | |||||
| excel spreadsheet | #93 | |||||
| microsoft | Not ranked | — | — | |||
| spreadsheet software | Not ranked | — | — | |||
| microsoft excel | Not ranked | — | — | |||
| data analysis | Not ranked | — | — | |||
| microsoft office excel | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app ranks #1 for "excel tutorial" but overall visibility is low (43/100) due to poor quality score (38%) and lack of rankings for high‑traffic keywords. The primary priority is to boost metadata relevance and app quality to capture additional keyword traffic and achieve category ranking.
The app holds the #1 position for "excel tutorial" with 47 estimated monthly searches, giving a solid entry point for visibility. Leverage this position by reinforcing the keyword in the title and short description to protect the rank.
A quality score of 38% indicates deficiencies in assets, description length, and possibly user experience. Improving screenshots, adding a preview video, and enriching the description can raise the score and conversion rate.
Key terms such as "microsoft" (84 searches, difficulty 96) and "spreadsheet software" (49 searches, difficulty 38) are not ranked at all. The current metadata does not include these high‑volume terms.
The app has a 0% charts score and ranks only #14 for "excel charts" despite 49 monthly searches. Adding chart‑focused screenshots, a dedicated tutorial video, and explicit mentions in the description can improve this metric.
Competitor "EXCEL MIS TRAINING" outranks the app and shares two keywords. By targeting the same keywords with stronger assets and a more comprehensive description, the app can close the gap.
Actionable recommendations to improve your visibility
Your description is 1911 characters, providing good keyword density and information for users.
14 screenshots give users a comprehensive view of your app.
Ranking in top 10 for 1 keyword(s): excel tutorial.
Last updated 16 months ago. Regular updates signal active development and improve rankings.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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