Kids Crafts & DIY Projects

Eight of the ten target keywords rank in the top 4, including "kids crafts & diy projects" (rank 1) and "craft activities" (rank 2), delivering strong traffic potential (traffic scores 32‑51). Maintain these positions by preserving current title and short description.

Charts Score is 0% and the app is not ranked in the Lifestyle category, meaning it receives no boost from Google Play’s top‑charts algorithm. This is the biggest gap between visibility and conversion.

"paper crafts" sits at rank 32 and "origami designs" is not ranked at all despite moderate difficulty (36‑46) and solid traffic (34). These gaps waste potential search volume.

"seasonal crafts" ranks 3 with the highest traffic score (39) and low difficulty (35). Publishing seasonal content (e.g., holiday‑themed videos) ahead of key dates can capture extra downloads.

The leading competitor "DIY Easy Crafts & Home Decor" shares 5 of your top keywords and ranks higher overall. Analyzing its metadata and user‑acquisition tactics can reveal quick wins, especially in the shared keywords "craft tutorials" and "recycled crafts".

A 4.3‑star rating from 1,660 reviews is decent but can be improved. Higher ratings positively affect Quality Score (78%) and chart eligibility. Encourage satisfied users to leave 5‑star reviews through in‑app prompts.