This audit was generated on May 3, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ivy | #1 | — |  |     | ||
| processed food | #2 |  |  |   | ||
| food scanner | #5 |  |  |  | ||
| food analysis | #16 |  |  |    | ||
| healthy food finderOpportunity | #65 |  |  |    | ||
| barcode scanner | Not ranked | — | — |      | ||
| healthy eatingOpportunity | Not ranked | — | — |    | ||
| food trackerOpportunity | Not ranked | — | — |    | ||
| nutrition scannerOpportunity | Not ranked | — | — | | ||
| grocery list | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
TruthIn - Food Scanner
Health & Fitness
Processed - Food Scanner App
Health & Fitness
Calorie Counter & Food Tracker
Health & Fitness
Instacart: Get Food Delivery
Food & Drink
Ivy Wallet: money manager
Finance
Nosher: Healthy Food Scanner
Health & Fitness
Open Food Facts
Health & Fitness
Journable — AI Calorie Counter
Health & Fitness
AI Meal Scanner
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Blood Pressure Log
Planet Fitness
Yuka - Food & Cosmetic Scanner
healow
Step Counter - Pedometer
Finch: Self-Care Pet
Chair Workout: Women's Edition
AllTrails: Hike, Bike & Run
Flo Ovulation & Period Tracker
Blood Pressure Care
Strava: Run, Bike, Walk
Blood Pressure
Blood Pressure App
Step Tracker Launcher
BP Tracker: for 365 days
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Ivy: Processed Food Scanner has solid fundamentals with a 100% quality score and top rankings for its brand and core terms, but its overall visibility is limited by missing chart placement and unranked high‑traffic keywords. The main priority is to capture those high‑volume keywords and boost install velocity to break into the charts.
The app already ranks #1 for "ivy" (traffic 37) and #2 for "processed food" (traffic 47), and #5 for "food scanner" (traffic 47). Leverage these positions by reinforcing the same keywords in the title and short description to maintain dominance.
Charts Score is 0%, meaning the app is not appearing in top‑10 global or category charts. This limits organic discovery and reduces perceived credibility. Install volume and conversion rate need to improve to break into the charts.
Keywords like "barcode scanner" (traffic 80, difficulty 82) and "healthy eating" (traffic 54, difficulty 39) have the highest search volume but the app is not ranked for any of them. Absence here is a major missed opportunity.
The app is not ranked in the Health & Fitness category despite being classified there. Adding category‑specific terms such as "nutrition tracker" and "diet assistant" to the description and using the exact category name can help the algorithm place the app in the category rankings.
Competitors ahead (TruthIn, Processed - Food Scanner App) likely rank for the same high‑traffic terms. Conduct a competitor keyword gap analysis and incorporate missed keywords like "nutrition scanner" and "food analysis" (already ranking at 16) into the long description and in‑app copy to steal traffic.
- 1Add the top unranked high‑traffic keywords (e.g., "barcode scanner", "healthy eating", "food tracker", "nutrition scanner") to the title, short description, and strategic places in the long description.
- 2Run an A/B test on the app icon and screenshots to improve click‑through and conversion rates, targeting a 5‑10% lift in install velocity.
- 3Launch a short‑term user‑acquisition campaign (e.g., incentivized installs, social media challenges) to boost daily installs and push the app into the top‑10 global and category charts.
- 4Incorporate category‑specific terms like "nutrition tracker", "diet assistant", and "healthy food finder" into the description and metadata to earn a category ranking.
- 5Perform a competitor keyword gap audit; mirror high‑performing competitor terms not currently used and highlight unique features (e.g., AI‑powered analysis) in the description to differentiate.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2536 characters, providing good keyword density and information for users.
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Good visibility score
Score of 63/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Ivy: Processed Food Scanner?
Ivy: Processed Food Scanner has a visibility score of 63 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 3, 2026.
On how many keywords does Ivy: Processed Food Scanner rank?
Ivy: Processed Food Scanner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Ivy: Processed Food Scanner?
Based on shared keyword rankings, the most frequent competitors of Ivy: Processed Food Scanner are Ivy Wallet: money manager, TruthIn - Food Scanner, Nosher: Healthy Food Scanner. These apps appear next to Ivy: Processed Food Scanner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Ivy: Processed Food Scanner in on the Google Play?
Ivy: Processed Food Scanner is listed in the Health & Fitness category on the Google Play.
How can Ivy: Processed Food Scanner improve its App Store Optimization?
Based on this audit, Ivy: Processed Food Scanner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Ivy: Processed Food Scanner.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.