Mealligram - My diet journal

The app holds the #1 position for its brand keyword "mealligram" with a solid traffic score of 54 and low difficulty (36), indicating strong brand awareness. Leverage this by adding the brand to the title and subtitle consistently across all locales.

Only 4 of the top 10 target keywords are ranked, leaving high‑traffic terms like "weight loss" (traffic 87, difficulty 69) and "calorie tracker" (traffic 62, difficulty 67) completely unranked. This caps discoverability and contributes to the low visibility score.

Charts score is 0% with no placement in global or category charts, meaning the app isn’t gaining organic momentum in the Health & Fitness category. Improving conversion rate and keyword relevance is required to break into charts.

Keywords such as "food diary" (rank 36, traffic 48) and "nutrition tracker" (unranked, traffic 82) have high search volume and moderate difficulty. Incorporate these terms in the title, short description, and bullet points to capture more organic traffic.

Competitors like FoodView and Meal Ark rank ahead on shared keywords. Conduct a side‑by‑side analysis of their titles and screenshots, then differentiate Mealligram with AI‑camera features and clearer value propositions in visual assets.

While the quality score is decent (63%), increasing the average rating and adding fresh user reviews can push it higher, positively influencing the Play Store’s algorithm and conversion rates.