This audit was generated on May 4, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| costco price adjustment | #1 | — |  |     | ||
| price tracker | #3 |  |  |   | ||
| costco savings | #3 |  | |  | ||
| costco deals | #11 |  |  |   | ||
| price watch | #14 |  |  |  | ||
| price match | #28 |  |  |     | ||
| costco | #47 |  |  |   | ||
| shopping assistantOpportunity | Not ranked | — | — |      | ||
| price drop alertsOpportunity | Not ranked | — | — |    | ||
| receipt trackerOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
CaixaBankNow: Online banking
Finance
Price Tracker | Reprice
Shopping
CostLow: Warehouse Clearance
Shopping
Shop-Price-Cutter
Shopping
Temu: Shop Like a Billionaire
Shopping
Spades Stars - Card Game
Game Card
Whisprice: Smart Price Tracker
Shopping
Costco Wholesale
Shopping
CostRefund: Costco Money Back
Tools
Flashfood—Grocery deals
Food & Drink
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Shopping chart position
Temu: Shop Like a Billionaire
Whatnot: Shop, Sell, Connect
Shop: All your favorite brands
SHEIN-Shopping Online
Walmart: Shopping & Savings
Dollar General-Digital Coupons
AliExpress - Shopping App
Amazon Shopping
eBay online shopping & selling
Vinted: Shop & sell pre-loved
Costco Wholesale
GovAuctions.com - Shop Surplus
Fetch: America’s Rewards App
Etsy: Shop Home, Style & More
Affirm: Buy now, pay over time
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
CostPal owns three top-3 positions for high-intent Costco queries but is invisible on broader Shopping-chart and generic terms, capping organic growth. Lifting the 43/100 visibility score hinges on widening the keyword net, improving conversion assets, and escaping the Costco-only niche.
Rank 1 for "costco price adjustment" (traffic 48, difficulty 38) and rank 3 for "costco savings" (traffic 55) delivers ready-to-convert users; keep these terms in title and first 80 characters of short description to protect positions.
Un-ranked for "shopping assistant" (traffic 54), "price drop alerts" (31) and "price tracker" companion terms means 90%+ of addressable search volume is untapped; expand semantic field via long-tail combos like "grocery price tracker" and place them in description and new 500-char promo text.
Shopping category rank is empty; a 4.0 rating with 146 reviews signals acceptable quality. A focused review campaign targeting 50-75 new 5-star reviews within 30 days can push the app into category top 200, unlocking browse traffic worth ~20-30% extra daily installs.
With an 88% quality score but no graphic tests shown, screenshots likely still reflect 2024 UI. Refresh first three screenshots to highlight "Automatic refund" and "Price-drop alerts" with bold captions; A/B tests on Play Console typically raise CVR 12-18%, which feeds back into ranking algorithms.
"Price Tracker | Reprice" ranks ahead while sharing only one keyword, proving space exists. Analyze their description density for "amazon price tracker", "target price match", etc., and mirror high-volume, low-difficulty (<40) terms that CostPal currently ignores to siphon their traffic.
Holding rank 3 for the exact phrase "price tracker" (difficulty 67, traffic 34) with a 4.0-rated app shows Google sees relevance; reinforce by adding exact match once in the 500-char promo field and once more in screenshot alt-text to cement position.
- 1Rewrite short description: lead with "price tracker & price adjustment assistant for Costco, Amazon, Target" to capture two extra mid-tail terms while protecting Costco rankings.
- 2Launch in-app review prompt after successful refund; aim for 75 new 5-star ratings in 4 weeks to enter Shopping top 200.
- 3Add 3 new screenshots emphasizing universal price tracking and push asst; test variants in Play Console experiments to lift CVR ≥15%.
- 4Expand keyword cloud: insert 8-10 long-tails like "walmart price match", "grocery receipt tracker", "automatic price drop alerts" evenly across description blocks.
- 5Track competitors’ metadata every 14 days via ASO tool; immediately target any term they rank ≤20 for with traffic ≥35 and difficulty ≤40.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2690 characters, providing good keyword density and information for users.
Strong visual presence
12 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): costco price adjustment, costco savings.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of CostPal: Price Tracker?
CostPal: Price Tracker has a visibility score of 43 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 4, 2026.
On how many keywords does CostPal: Price Tracker rank?
CostPal: Price Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of CostPal: Price Tracker?
Based on shared keyword rankings, the most frequent competitors of CostPal: Price Tracker are CaixaBankNow: Online banking, Spades Stars - Card Game, Price Tracker | Reprice. These apps appear next to CostPal: Price Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is CostPal: Price Tracker in on the Google Play?
CostPal: Price Tracker is listed in the Shopping category on the Google Play.
How can CostPal: Price Tracker improve its App Store Optimization?
Based on this audit, CostPal: Price Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to CostPal: Price Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.