This audit was generated on April 28, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
0
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| postmarks | Not ranked | — | — | |||
| walking trackerOpportunity | Not ranked | — | — | |||
| step counter | Not ranked | — | — | |||
| fitness journeyOpportunity | Not ranked | — | — | |||
| virtual travelOpportunity | Not ranked | — | — | |||
| passport trackerOpportunity | Not ranked | — | — | |||
| step rewardsOpportunity | Not ranked | — | — | |||
| walking gamesOpportunity | Not ranked | — | — | |||
| health trackerOpportunity | Not ranked | — | — | |||
| step challengeOpportunity | Not ranked | — | — |
Apps competing for the same keywords
No direct competitors found in keyword rankings.
Health & Fitness chart position
Strava: Run, Bike, Walk
LADDER Strength Training Plans
Yuka - Food & Cosmetic Scanner
Planet Fitness
Cal AI - Calorie Tracker
Flo Cycle & Period Tracker
MyFitnessPal: Calorie Counter
MenuFit - Healthy Eating Out
AllTrails: Hike, Bike & Run
Tolan: Alien Best Friend
Runna: Running Plans & Coach
Cronometer: Calorie Counter
BetterMe: Health Coaching
Olive - Holistic Food Scanner
Finch: Self-Care Pet
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Postmarks has a very low visibility score (3/100) with zero keyword rankings and no reviews, despite a moderate quality score of 50%. Immediate focus should be on keyword optimization and user feedback to unlock organic traffic.
All 10 target keywords (e.g., "postmarks" traffic 65, difficulty 38) are not ranked, resulting in a 0% keyword score. Incorporate high‑traffic, low‑difficulty terms into the title, subtitle, and keyword field to start gaining positions.
The app currently has 0 reviews, contributing to a low quality perception and hindering chart eligibility. Implement an in‑app review prompt after meaningful usage milestones to generate authentic 5‑star feedback.
Keywords like "virtual travel" (traffic 50, difficulty 34) and "walking games" (traffic 50, difficulty 32) are relatively easy to rank. Prioritize these in the 100‑character keyword list and in localized metadata to capture niche search intent.
The app’s narrative—turning steps into a Japanese passport‑stamp adventure—is distinct in the Health & Fitness space, offering a compelling hook for creative assets and ad copy that can boost conversion rates.
With a 50% quality score, the screenshots and icon likely lack the polish needed for chart rankings. Update screenshots to showcase stamp collection, passport fill‑up, and real‑world maps, adding clear call‑outs to the “step‑to‑travel” mechanic.
Actionable recommendations to improve your visibility
Your description is 2981 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 3/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Postmarks: Steps & Stamps has a visibility score of 3 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 28, 2026.
Postmarks: Steps & Stamps is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 0 keywords, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Postmarks: Steps & Stamps is listed in the Health & Fitness category on the Apple App Store.
Based on this audit, Postmarks: Steps & Stamps should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Postmarks: Steps & Stamps.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.