How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| quick fundsOpportunity | #57 |  |  |      | ||
| emergency loan | #59 |  |  |     | ||
| payday loanOpportunity | #86 |  |  |    | ||
| instant cash advanceOpportunity | #92 |  |  |    | ||
| cash advance loan | #97 |  |  |   | ||
| loan app | Not ranked | — | — |  | ||
| borrow moneyOpportunity | Not ranked | — | — |   | ||
| cash loanOpportunity | Not ranked | — | — | | ||
| fast cashOpportunity | Not ranked | — | — | | ||
| personal loanOpportunity | Not ranked | — | — |     |
Apps positioned directly before or after yours on keywords
Finance
Finance
Finance
Finance
Finance
Finance
Finance
Finance
Finance
Finance
Occurrence count shows how many keywords each competitor appears on
Finance chart position
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Klarna: Smarter everyday money
Chase Mobile
Cleo AI: Cash Advance & Money
Progressive
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app suffers from very low visibility (7/100) due to poor keyword rankings, despite a strong 4.6‑star rating and decent quality score. Immediate focus on high‑KEI keywords and metadata overhaul is the top priority.
The app holds a 4.6‑star rating across 4,262 reviews, contributing to a solid Quality Score of 63%, which helps conversion once users land on the store page. Maintain this by encouraging satisfied users to leave reviews and promptly addressing negative feedback.
Only 5 of the top 10 target keywords are ranked, with none in the top 10 positions and most placements beyond 50 (e.g., "instant cash advance" at #92). This drives the low Keywords Score of 4% and overall Visibility Score of 7/100. Immediate focus on boosting rankings is required.
The keyword "borrow money" has a KEI of 1.39 (excellent) with 75 search volume, yet the app is not ranking for it. Incorporating this phrase prominently in the title, short description, and first 150 characters of the long description can capture high‑efficiency traffic.
Both "cash loan" (KEI 1.07) and "payday loan" (KEI 1.05) are high‑efficiency terms; the app ranks nowhere for cash loan and #86 for payday loan. Adding these terms to meta‑data, screenshot captions, and using them in localized A/B tests can improve rankings.
Current screenshots and icon do not highlight the high‑demand terms identified (e.g., "Instant Cash Advance", "Fast Cash"). Competitors use bold call‑outs that reinforce keyword relevance, contributing to better click‑through rates.
Keywords "quick funds" (KEI 0.81, rank #57) and "fast cash" (KEI 0.76, not ranked) are winnable. Adding these phrases to in‑app screenshots, feature graphics, and the short description can push them into higher positions.
Actionable recommendations to improve your visibility
Your description is 3019 characters, providing good keyword density and information for users.
15 screenshots give users a comprehensive view of your app.
Your 4.6 star rating builds user trust and improves conversion rates.
Last updated 7 months ago. Regular updates signal active development and improve rankings.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 7/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Loan App Instant Cash Advance has a visibility score of 7 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 16, 2026.
Loan App Instant Cash Advance is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Loan App Instant Cash Advance are LenderLux: Quick Cash Advance, Insta Cash - Borrow Money App, MoneyLion: Banking & Cash Back. These apps appear next to Loan App Instant Cash Advance on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Loan App Instant Cash Advance is listed in the Finance category on the Google Play.
Based on this audit, Loan App Instant Cash Advance should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Loan App Instant Cash Advance.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US