This audit was generated on May 12, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| sleepcircle | #1 | Live trend | — |  | |||
| pap supplies | #1 | Live trend | — |  | |||
| sleep therapyOpportunity | #53 | Live trend |  |  | |||
| sleep apneaOpportunity | #68 | Live trend |  |  | |||
| device usageOpportunity | Not ranked | Live trend | — | — | |||
| sleep tracker | Not ranked | Live trend | — | — | |||
| respiratory careOpportunity | Not ranked | Live trend | — | — | |||
| sleep aidOpportunity | Not ranked | Live trend | — | — | |||
| pap reorderOpportunity | Not ranked | Live trend | — | — | |||
| sleep managementOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
SleepCircle has strong user sentiment and a solid quality score, but its overall visibility is low (39/100) due to poor keyword rankings and missing chart presence. The primary priority is to boost keyword rankings and chart placement to capture high‑traffic search volume.
The app maintains a 4.7‑star rating from over 2,000 reviews and a 75% quality score, indicating good user experience and stability. Leverage these metrics in the store listing (e.g., featured review snippets) to improve conversion rates.
Only 2 of the 10 target keywords are ranked (sleepcircle #1, pap supplies #1) while high‑traffic terms like "sleep tracker" (traffic 75) and "sleep aid" (traffic 49) are not ranked at all. This limits discoverability for core search intent.
Charts score is 0%; the app does not appear in global or category top charts, and it is not ranked within the Medical category. This reduces organic exposure and credibility among new users.
Incorporate top‑traffic, medium‑difficulty keywords such as "sleep tracker" (traffic 75, difficulty 76), "sleep aid" (traffic 49, difficulty 45), and "sleep management" (traffic 52, difficulty 42) into the app title, short description, and long description. Use exact match and close‑variant placements to improve relevance.
Competitors like Sleep Cycle and Sleepable.ai rank higher for generic sleep‑tracking terms. Add differentiating copy (e.g., "PAP supply ordering" and "clinical sleep therapy resources") and visual assets that showcase this unique value to capture users looking for medical‑grade solutions.
- 1Rewrite title and short description to include high‑traffic keywords (e.g., "Sleep Circle – Sleep Tracker & PAP Supply Manager").
- 2Add the missing high‑traffic keywords to the long description, using natural language and bullet points for features like device usage, supply reorder, and therapy articles.
- 3Create and publish localized screenshots and a feature graphic that highlight PAP supply ordering and therapy content to improve click‑through rates.
- 4Implement an A/B test on the app icon and feature image to increase visual appeal and drive higher install conversion.
- 5Launch a focused review‑generation campaign (in‑app prompts after successful supply reorder) to sustain the 4.7‑star rating and boost the quality score.
Category Ranking
Medical chart position
CVS Health
MyChart
GoodRx: Prescription Coupons
UnitedHealthcare
Teladoc Health
myAir™ by Resmed
Verily Me
Libre by Abbott
athenaPatient
FollowMyHealth®
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of SleepCircle?
SleepCircle has a visibility score of 39 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 12, 2026.
On how many keywords does SleepCircle rank?
SleepCircle is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of SleepCircle?
Based on shared keyword rankings, the most frequent competitors of SleepCircle are Sleep Cycle: Sleep Tracker, Deep Meditate: Relax & Sleep, Sleep Routine: Tracker, Alarm. These apps appear next to SleepCircle on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is SleepCircle in on the Google Play?
SleepCircle is listed in the Medical category on the Google Play.
How can SleepCircle improve its App Store Optimization?
Based on this audit, SleepCircle should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to SleepCircle.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.