This audit was generated on May 12, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
sleepytime

sleepytime

Little Box Studio

USUSen-US3.9 / 562 reviews Jun 27, 2025

Visibility Score

52Solid

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
67
Based on keyword rankings
Keywords analyzed10
Ranked in top 506
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
38
Rating and recency signals
Rating3.9 / 5
Last updated10 month(s) ago

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

6

Ranked in top 100

2

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
sleepytime#1
54
39
Sleep Time - Alarm Calculator
sleepytime
1
Sleep Time - Alarm Calculator
2
Sleepytime by Zain Bhikha
3
Sleep Cycle: Sleep Tracker
4
Calm - Sleep, Meditate, Relax
5
bedtime reminder#9
56
38
ShutEye®: Sleep Tracker
BetterSleep: Sleep tracker
Alarm Clock - Bedtime Reminder
1
Alarm & Reminder - Sleep Clock
2
Sleep Cycle: Sleep Tracker
3
Sleep as Android: Smart alarm
4
Lune: Bedtime Sleep Routine
5
sleep timer#11
46
72
Sleep Timer
Slumber: Fall Asleep, Insomnia
Sleep Timer (Audio & Video)
1
Sleep Timer (Turn music off)
2
Sleep Timer: Media, Screen Off
3
Sleep Timer :Video& Screen Off
4
Cozy Timer - Sleep timer
5
sleep length#23
51
41
Sleep Tracker - Sleep Cycle
Fitbit
Sleep Cycle: Sleep Tracker
1
Headspace Meditate Sleep Relax
2
RISE: Sleep Tracker
3
Sleep Time - Alarm Calculator
4
Sleep.com: Sleep Cycle Tracker
5
wake up timeOpportunity#61
51
36
Alarm & Reminder - Sleep Clock
Simple Alarm Clock
Sleep as Android: Smart alarm
1
Sleep Time - Alarm Calculator
2
I Can't Wake Up! Alarm Clock
3
Sunrise Alarm: Wake-Up Light
4
Sleep Timer (Turn music off)
5
sleep cyclesOpportunity#70
54
42
Sleep Cycle Master
Sleep Sounds & Noise: Napp
Sleep Cycle: Sleep Tracker
1
Sleep as Android: Smart alarm
2
Sleep Time - Alarm Calculator
3
RISE: Sleep Tracker
4
Sleep Tracker & Recorder: Yawn
5
sleep improvementOpportunityNot ranked
51
42
Sleep Cycle: Sleep Tracker
1
Headspace Meditate Sleep Relax
2
Slumber: Fall Asleep, Insomnia
3
BetterSleep: Sleep tracker
4
Calm - Sleep, Meditate, Relax
5
sleep qualityOpportunityNot ranked
55
42
Sleep Cycle: Sleep Tracker
1
Sleep Monitor: Sleep Tracker
2
Sleep Tracker & Recorder: Yawn
3
ShutEye®: Sleep Tracker
4
BetterSleep: Sleep tracker
5
wake up refreshedOpportunityNot ranked
48
34
Sleep Cycle: Sleep Tracker
1
Waking Up: Meditation & Wisdom
2
Sleep Time - Alarm Calculator
3
I Can't Wake Up! Alarm Clock
4
Sleep as Android: Smart alarm
5
wake up alarmOpportunityNot ranked
73
47
Alarmy - Alarm Clock & Sleep
1
Clock
2
Sleep as Android: Smart alarm
3
Simple Alarm Clock
4
Alarm Clock Xtreme & Timer
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Alarm & Reminder - Sleep Clock

Alarm & Reminder - Sleep Clock

Tools

4.5Ahead1x
Sleep Cycle Master

Sleep Cycle Master

Tools

Ahead1x
ShutEye®: Sleep Tracker

ShutEye®: Sleep Tracker

Health & Fitness

4.4Ahead1x
Sleep Tracker - Sleep Cycle

Sleep Tracker - Sleep Cycle

Health & Fitness

3.8Ahead1x
Sleep Timer

Sleep Timer

Music & Audio

3.9Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Sleep Time - Alarm Calculator

Sleep Time - Alarm Calculator

Productivity

4.6Behind1x
Simple Alarm Clock

Simple Alarm Clock

Productivity

4.5Behind1x
Sleep Sounds & Noise: Napp

Sleep Sounds & Noise: Napp

Health & Fitness

4.1Behind1x
BetterSleep: Sleep tracker

BetterSleep: Sleep tracker

Health & Fitness

4.4Behind1x
Fitbit

Fitbit

Health & Fitness

4.1Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Health & Fitness chart position

Health & Fitness
Not currently ranked in top 200
Blood Pressure Log

Blood Pressure Log

3.9
AllTrails: Hike, Bike & Run

AllTrails: Hike, Bike & Run

4.6
Yuka - Food & Cosmetic Scanner

Yuka - Food & Cosmetic Scanner

4.7
4
Finch: Self-Care Pet

Finch: Self-Care Pet

4.9
5
Planet Fitness

Planet Fitness

4.7
6
Blood Pressure

Blood Pressure

3.8
7
Blood Pressure App

Blood Pressure App

4.4
8
Blood Pressure App

Blood Pressure App

3.8
9
Strava: Run, Bike, Walk

Strava: Run, Bike, Walk

4.6
10
FunSteps

FunSteps

4.6
11
Flo Ovulation & Period Tracker

Flo Ovulation & Period Tracker

4.7
12
Step Counter - Pedometer

Step Counter - Pedometer

4.8
13
Step Tracker Launcher

Step Tracker Launcher

4.5
14
healow

healow

4.6
15
VeryFit

VeryFit

4.7

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

sleepytime has a strong brand keyword rank (1) but suffers from low quality score (38%), modest overall visibility (52/100) and no chart presence. Immediate focus should be on keyword expansion and asset improvements to boost rankings and ratings.

Brand Keyword Dominance
high

The exact‑match keyword "sleepytime" ranks #1 with traffic 54 and difficulty 39, securing top visibility for the app name. Leverage this by maintaining the brand name in the title and promoting it in marketing.

Low Quality & Rating
high

Quality score is only 38% and the app holds a 3.9‑star rating from 62 reviews, which harms conversion. Poor visual assets and limited positive feedback are likely causes.

Missing High‑Traffic Keywords
medium

Key terms such as "sleep improvement" (traffic 51), "sleep quality" (55), "wake up refreshed" (48) and "wake up alarm" (73) are not ranked at all, representing untapped search volume.

Subtitle & Description Optimization
high

The short description/subtitle currently lacks high‑traffic terms. Adding "Sleep Timer, Bedtime Reminder & Wake Up Alarm" can capture keywords with traffic 46‑73 and improve the Keywords Score.

Visual Asset Refresh & A/B Testing
medium

A revamped icon, screenshot overlays highlighting "sleep timer" (difficulty 72) and "bedtime reminder" (rank 9) plus a short demo video can raise the Quality Score and click‑through rates, helping the app break into charts.

Key Action Items
Priority actions to improve your app's visibility
  • 1Update the short description/subtitle to include top‑traffic keywords: "Sleep Timer, Bedtime Reminder & Wake Up Alarm".
  • 2Rewrite the long description to naturally embed missing high‑traffic keywords (sleep improvement, sleep quality, wake up refreshed, wake up alarm) and add clear benefit statements.
  • 3Redesign the app icon and create 5‑6 screenshot assets with bold overlays highlighting the timer, reminder, and alarm features; add a 15‑second video preview.
  • 4Implement an in‑app review prompt after a successful wake‑up session and respond to existing reviews to lift the rating toward 4.5+.
  • 5Launch A/B tests for the new assets and monitor keyword rankings weekly; adjust until at least 8 of the 10 target keywords are ranked in the top 30.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Strong visual presence

11 screenshots give users a comprehensive view of your app.

Strong keyword positions

Ranking in top 10 for 1 keyword(s): bedtime reminder.

Areas to Improve
Issues to address

Short description

Your app description is only 321 characters. A longer description (1500-4000 chars) improves discoverability and conversion.

Rating needs improvement

A 3.9 rating may deter potential users. Focus on fixing bugs and improving UX.

Infrequent updates

Last updated 10 months ago. Regular updates signal active development and improve rankings.

Suggestions
Opportunities to explore

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of sleepytime?

sleepytime has a visibility score of 52 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 12, 2026.

On how many keywords does sleepytime rank?

sleepytime is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of sleepytime?

Based on shared keyword rankings, the most frequent competitors of sleepytime are Sleep Time - Alarm Calculator, Alarm & Reminder - Sleep Clock, Simple Alarm Clock. These apps appear next to sleepytime on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is sleepytime in on the Google Play?

sleepytime is listed in the Health & Fitness category on the Google Play.

How can sleepytime improve its App Store Optimization?

Based on this audit, sleepytime should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to sleepytime.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.