This audit was generated on May 13, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| thankful | #2 | |||||
| gratitude practice | #24 | |||||
| gratitude journal | #30 | |||||
| daily reflectionOpportunity | Not ranked | — | — | |||
| mindfulness | Not ranked | — | — | |||
| positive thinkingOpportunity | Not ranked | — | — | |||
| self improvementOpportunity | Not ranked | — | — | |||
| happiness | Not ranked | — | — | |||
| mood tracker | Not ranked | — | — | |||
| personal growthOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Thankful - Gratitude Journal
Lifestyle
Gladly: Gratitude journal app
Lifestyle
Daily Gratitude Journal & Mood
Lifestyle
Thankful - Daily Gratitude
Lifestyle
Orare - Gratitude Journal
Health & Fitness
Gratitude, Affirmation Quotes
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Lifestyle chart position
Life360: Stay Connected & Safe
T-Life
KashKick: Get paid to have fun
DailyGift: Earn Reward
Ring - Always Home
Playful Rewards: Play & Earn
Amazon Alexa
CineDash
Lemon8 - Lifestyle Community
VYBS: Play & Earn Rewards
Google Home
Lite Stamper
Nextdoor: Neighborhood Network
Deepsearch AI Search Assistant
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Thankful ranks well for its primary keyword but suffers from low overall visibility, poor keyword coverage, and no user feedback. Immediate focus should be on expanding keyword rankings and improving app quality signals.
The keyword "thankful" is ranked #2 with moderate traffic (41) and manageable difficulty (54), showing the app title is already effective for its core brand term.
Only 3 of 10 target keywords are ranked (thankful, gratitude journal #30, gratitude practice #24). High‑traffic keywords like "mindfulness", "mood tracker", and "self improvement" are not ranked, dragging the Keywords Score down to 37%.
The app has 0.0 rating with no reviews, contributing to a low Quality Score (25%) and making it harder to convert organic traffic into installs.
The first 500 characters lack many high‑traffic keywords. Re‑writing the short and full description to naturally include "mindfulness", "positive thinking", "self improvement", and "mood tracker" can improve relevance and keyword rankings.
A low Quality Score suggests weak screenshots/video. Adding high‑resolution, benefit‑focused screenshots and a 15‑second demo video can boost conversion and overall quality perception.
- 1Update the app title and short description to include high‑traffic keywords such as "gratitude journal" and "mindfulness" while preserving brand identity.
- 2Rewrite the long description to embed unranked keywords (mindfulness, mood tracker, self improvement, positive thinking) with natural language and clear benefit statements.
- 3Implement an in‑app review prompt after 3 days of active use to start accumulating ratings and reviews.
- 4Create new, high‑quality screenshots and a short promo video that highlight gratitude tracking, daily reflections, and mood insights.
- 5Run A/B tests on icon, color scheme, and screenshot order to improve the Quality Score and click‑through rate.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1891 characters, providing good keyword density and information for users.
No significant issues found
Improve visibility
Score of 29/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Thankful: A Gratitude Journal?
Thankful: A Gratitude Journal has a visibility score of 29 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 13, 2026.
On how many keywords does Thankful: A Gratitude Journal rank?
Thankful: A Gratitude Journal is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Thankful: A Gratitude Journal?
Based on shared keyword rankings, the most frequent competitors of Thankful: A Gratitude Journal are Thankful - Gratitude Journal, Thankful - Daily Gratitude, Gladly: Gratitude journal app. These apps appear next to Thankful: A Gratitude Journal on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Thankful: A Gratitude Journal in on the Google Play?
Thankful: A Gratitude Journal is listed in the Lifestyle category on the Google Play.
How can Thankful: A Gratitude Journal improve its App Store Optimization?
Based on this audit, Thankful: A Gratitude Journal should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Thankful: A Gratitude Journal.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.