This audit was generated on May 18, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| skinassist | #1 | — |  |     | ||
| skincare guidance | #5 |  | |  | ||
| skincare routines | #9 |  | |   | ||
| skin care products | #12 | |  |   | ||
| personalized skincare | #14 |  |  | | ||
| ai skincare | #15 | |  |  | ||
| skincare app | #18 |  |  | | ||
| custom skincare routine | #19 |  |  | | ||
| ai powered skincare | #19 |  | |  | ||
| skin analyzerOpportunity | #56 |  |  |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Skincare Routine
Beauty
Skan - AI Skincare and Beauty
Beauty
Glassy Skincare Beauty Scanner
Beauty
Korean Skincare EU
Shopping
Face Ratio Score Analyzer
Beauty
Skincare Routine - Glory Skin
Beauty
Clear: Social Skincare Tracker
Health & Fitness
Skincare Time: Makeover ASMR
Game Simulation
SkinSort - Skincare Scanner
Health & Fitness
Akvile AI - Skin Health
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Beauty chart position
Booksy for Customers
Sephora: Buy Makeup & Skincare
Ulta Beauty: Makeup & Skincare
Booksy Biz: For Businesses
Scentbird Monthly Perfume Box
IPSY: Personalized Beauty
Phone Mirror app - True Mirror
SALLY BEAUTY
DSLR HD Camera : 4K HD Camera
Fresha for customers
e.l.f. Cosmetics and Skincare
Color Analysis - Dressika
Beauty Camera - Selfie Sticker
Beauty Camera -AI Photo Editor
Hair Color & Hairstyle Try On
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
SkinAssist has strong keyword coverage (10/10 ranked) but suffers from a low quality score (40%) due to zero user ratings and lack of visual assets, resulting in no chart visibility. Immediate focus should be on improving app quality signals and optimizing high‑traffic keywords.
All 10 target keywords are indexed with a 79% Keywords Score and 3 of them in the top‑10 positions (e.g., "skinassist" #1, "skincare guidance" #5). Maintain this breadth while pushing more keywords into the top‑5.
The app currently has a 0.0 rating with no reviews, contributing to the low 40% Quality Score. New users are less likely to download without social proof.
Charts Score is 0%, meaning the app is not appearing in either Global or Category top charts, limiting organic discovery beyond keyword search.
"ai skincare" ranks #15 with traffic 34 and difficulty 49. Optimizing the title, short description and feature graphic for this term can move it into the top‑10, capturing high‑intent users.
The current title "SkinAssist: Skincare Routines" lacks high‑volume keywords such as "AI skin analyzer" or "personalized skincare". Adding one or two can improve relevance without exceeding the 30‑character limit.
A low Quality Score often reflects weak screenshots/video. Adding 5 high‑resolution screenshots + a 15‑second promo video showcasing AI analysis will raise conversion rates and overall app quality perception.
- 1Implement an in‑app prompt (after 3 uses) encouraging 5‑star reviews and guide users to the Play Store rating screen.
- 2Revise the app title to include a top‑traffic keyword (e.g., "SkinAssist: AI Skin Analyzer").
- 3Expand the full description to >4,000 characters, naturally integrating all top‑10 keywords and adding a clear CTA.
- 4Create and upload 5 compelling screenshots + a short video highlighting AI personalization and product scanning features.
- 5Run a Google Play A/B test on the feature graphic and icon to improve CTR, then monitor impact on chart placement.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3609 characters, providing good keyword density and information for users.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): skincare guidance.
Good visibility score
Score of 61/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of SkinAssist: Skincare Routines?
SkinAssist: Skincare Routines has a visibility score of 61 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 18, 2026.
On how many keywords does SkinAssist: Skincare Routines rank?
SkinAssist: Skincare Routines is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of SkinAssist: Skincare Routines?
Based on shared keyword rankings, the most frequent competitors of SkinAssist: Skincare Routines are Skincare Routine - Glory Skin, Clear: Social Skincare Tracker, Skincare Routine. These apps appear next to SkinAssist: Skincare Routines on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is SkinAssist: Skincare Routines in on the Google Play?
SkinAssist: Skincare Routines is listed in the Beauty category on the Google Play.
How can SkinAssist: Skincare Routines improve its App Store Optimization?
Based on this audit, SkinAssist: Skincare Routines should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to SkinAssist: Skincare Routines.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.