This audit was generated on May 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| healthy merits | #1 | — |  |     | ||
| health assessmentOpportunity | #98 |  |  |      | ||
| wellness programOpportunity | Not ranked | — | — |      | ||
| health trackerOpportunity | Not ranked | — | — |    | ||
| fitness challengesOpportunity | Not ranked | — | — |      | ||
| activity logOpportunity | Not ranked | — | — |     | ||
| reward pointsOpportunity | Not ranked | — | — |      | ||
| step trackerOpportunity | Not ranked | — | — |     | ||
| sleep monitorOpportunity | Not ranked | — | — |      | ||
| challenge leaderboardOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
AI Doctor & Radiology-Med Scan
Education
Meritain Go
Health & Fitness
Osmosis - Medical School Study
Education
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Blood Pressure Log
Planet Fitness
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Blood Pressure App
healow
Step Tracker Launcher
Step Counter - Pedometer
AllTrails: Hike, Bike & Run
Blood Pressure App
Blood Pressure
Strava: Run, Bike, Walk
FunSteps
Flo Ovulation & Period Tracker
Google Fit: Activity Tracking
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Healthy Merits has strong quality signals (88% quality score, 4.3 rating) and dominates its brand keyword, but suffers from minimal keyword coverage (only 2/10 ranked) and lacks chart presence, resulting in a low overall visibility score of 17/100.
The app ranks #1 for its exact brand term "healthy merits" with 49 traffic points, indicating excellent brand awareness. Leverage this by reinforcing the brand in the title and short description while adding secondary keywords.
Only 2 of the top 10 target keywords are ranked (brand and health assessment at #98). High‑traffic keywords like "health tracker" (50 traffic) and "step tracker" (73 traffic) are not ranked, limiting discoverability.
Charts score is 0%; the app is not appearing in Global or Category charts, which heavily impacts organic installs. This is likely due to low install volume and insufficient keyword traction.
Incorporate top‑traffic, moderate‑difficulty keywords (e.g., "health tracker" difficulty 42, "sleep monitor" difficulty 45) into the short description, long description, and in‑app copy. This can boost rankings for multiple queries simultaneously.
With only 15 reviews, the rating is vulnerable. Implement in‑app prompts for reviews after key milestones to increase review count and maintain the 4.3 rating, which improves conversion.
Competitors such as AI Doctor & Radiology-Med Scan rank ahead on shared keywords. Conduct a gap analysis to identify missing terms they rank for (e.g., "wellness program", "fitness challenges") and add them to the asset pool.
- 1Revise title and short description to include high‑traffic keywords like "health tracker" and "step tracker" while preserving the brand name.
- 2Expand the keyword list in the metadata to target at least 6 additional high‑traffic terms (e.g., "sleep monitor", "fitness challenges", "reward points").
- 3Launch a short‑term user acquisition campaign to boost install volume and trigger chart placement.
- 4Add an in‑app review prompt after users complete a challenge to increase the review count beyond 50 reviews.
- 5Create localized store listings for top markets and incorporate region‑specific keywords to capture additional traffic.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Healthy Merits?
Healthy Merits has a visibility score of 17 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 16, 2026.
On how many keywords does Healthy Merits rank?
Healthy Merits is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Healthy Merits?
Based on shared keyword rankings, the most frequent competitors of Healthy Merits are Meritain Go, AI Doctor & Radiology-Med Scan, Osmosis - Medical School Study. These apps appear next to Healthy Merits on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Healthy Merits in on the Google Play?
Healthy Merits is listed in the Health & Fitness category on the Google Play.
How can Healthy Merits improve its App Store Optimization?
Based on this audit, Healthy Merits should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Healthy Merits.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.