How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Apps positioned directly before or after yours on keywords
Productivity
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Occurrence count shows how many keywords each competitor appears on
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Personalized insights generated by our AI
Otterly has a very low visibility score (14/100) with only its brand name ranking (otterly #4). The main priority is to capture high‑traffic hydration keywords and boost app quality signals like reviews and visuals.
The unique brand keyword "otterly" is already ranking #4 with a traffic potential of 46 and low difficulty (28). Leverage this by keeping the brand front‑and‑center while expanding to related terms.
The app has no user reviews, resulting in a 0/5 rating and a 50% quality score. This hurts conversion and ranking. Implement an in‑app review prompt after a successful reminder session to gather at least 30‑50 4‑star+ reviews quickly.
Keywords like "water reminder" (traffic 70, difficulty 79) and "drink water" (traffic 55, difficulty 75) have strong search volume but are not ranked. Add these exact phrases to the title/subtitle and naturally into the short and full description to improve keyword coverage.
The app is not appearing in the Health & Fitness category rankings, indicating poor category relevance signals. Re‑evaluate the selected category, add category‑specific terms (e.g., "hydration tracker") to the description, and ensure the app icon conveys a health theme.
Current quality score is only 50%, suggesting sub‑optimal screenshots and video. Add a short demo video showing Kai the otter, highlight adaptive reminders, and replace screenshots with bold, benefit‑focused graphics to lift conversion rates.
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Otterly: Water Reminder has a visibility score of 14 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 20, 2026.
Otterly: Water Reminder is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Otterly: Water Reminder are OtterAI Transcribe Voice Notes, Otter Forest. These apps appear next to Otterly: Water Reminder on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Otterly: Water Reminder is listed in the Health & Fitness category on the Google Play.
Based on this audit, Otterly: Water Reminder should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Otterly: Water Reminder.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.