How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Personalized insights generated by our AI
Expenzey has a very low overall visibility (14/100) and ranks only for its brand keyword. The biggest priority is to capture high‑traffic finance keywords and improve listing quality to drive organic installs.
The app’s unique brand term "expenzey" ranks #1 with 42 monthly searches and low difficulty (31), confirming strong brand awareness. Leverage this by keeping the brand prominent while adding keyword context.
Only 1 of 10 target keywords is ranked. High‑traffic terms like "expense tracker" (80 searches) and "budgeting tool" (53 searches) are not ranking despite moderate difficulty (34‑67). This is the main driver of the 15% keyword score.
The app has 0 reviews and no rating, which hurts trust and conversion. Competitors typically show 4+ star ratings with dozens of reviews.
Add primary keywords to the app title (e.g., "Expenzey – Expense Tracker") and weave top keywords (expense tracker, budgeting tool, money manager) into the short and full descriptions. This directly targets the missing high‑traffic terms.
Quality score is only 50%. Introduce high‑resolution screenshots (with captions), a feature graphic, and a short promo video to boost visual appeal and meet Play Store standards.
Competitor "Expense Easy" shares only one keyword with Expenzey. By ranking for the remaining high‑traffic finance terms, Expenzey can dominate the niche and appear in charts where the competitor is absent.
Finance chart position
Cash App
OnePay – Mobile Banking
PayPal - Pay, Send, Save
Freecash: Earn Money
Venmo
Chime® – Fee-Free Banking
Capital One Mobile
Kalshi: Trade News & Sports
Google Wallet
Atlas - Rewards Credit Card
Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Expenzey has a visibility score of 14 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 19, 2026.
Expenzey is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Expenzey are Expense Easy: AI Money Tracker. These apps appear next to Expenzey on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Expenzey is listed in the Finance category on the Google Play.
Based on this audit, Expenzey should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Expenzey.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.