VERDICT: Reports for Instagram

The brand keyword "verdict" is already ranking at position 10 with 49 estimated monthly searches, showing that the app’s name has inherent discoverability. Leverage this by reinforcing the brand in the title and subtitle to maintain and improve its rank.

9 of the 10 high‑traffic keywords (e.g., "instagram unfollowers" traffic 65, difficulty 37) are not ranked at all, resulting in missed visibility. The current keyword field likely lacks these terms, causing the 10% keyword score.

The app has a 0‑star rating with no reviews and a 50% quality score, which hurts conversion and Apple’s ranking algorithms. Lack of screenshots, video preview, and clear privacy messaging also depress the quality score.

Incorporate top‑performing, low‑difficulty keywords such as "instagram unfollowers" (traffic 65, diff 37) and "story viewer" (traffic 31, diff 65) into the title, subtitle, and keyword field. Prioritize the highest traffic/lowest difficulty mix to boost rankings quickly.

The app is currently listed under Utilities and is not ranked in its category. Switching the primary category to "Social Networking" or adding a secondary category like "Photo & Video" aligns better with user intent for Instagram tools and can open category‑specific charts.