How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| it storage | #1 | — | ||||
| device inventory | #2 | |||||
| it inventory | #20 | |||||
| it asset management | Not ranked | — | — | |||
| hardware inventory | Not ranked | — | — | |||
| network device tracking | Not ranked | — | — | |||
| equipment management | Not ranked | — | — | |||
| asset tracker | Not ranked | — | — | |||
| inventory management | Not ranked | — | — | |||
| device catalog | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app ranks well for its brand terms but lacks visibility for high‑traffic generic keywords and has no chart presence or user reviews, resulting in a modest 48/100 visibility score.
"it storage" ranks #1 and "device inventory" ranks #2, delivering the bulk of current traffic (38 + 31). Leverage these positions by reinforcing the brand in the subtitle and promotional text.
Charts Score is 0%; the app is not appearing in any global or category charts, which severely limits organic discoverability beyond brand terms.
Rating 0.0 with no reviews harms trust and the App Store’s ranking algorithm. Early user feedback is critical for both conversion and ranking.
Keywords like "hardware inventory" (traffic 40), "inventory management" (52), "asset tracker" (35) and "it inventory" (traffic 30) are unranked despite moderate difficulty (30‑51). Adding them to the keyword field can capture significant additional searches.
Quality Score is only 50%. Refresh screenshots with annotated device‑tracking flows, add a short demo video, and consider localizing for English‑speaking markets to boost perceived quality and conversion.
The app is not ranked in the Productivity category despite relevance. Optimizing the subtitle, description, and keyword set for category‑specific terms can help achieve a placement in the category charts.
Actionable recommendations to improve your visibility
Your description is 3142 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
IT Storage: Device Inventory has a visibility score of 48 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 21, 2026.
IT Storage: Device Inventory is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of IT Storage: Device Inventory are Spot It - Storage Organizer, Sortly: Inventory Simplified, iT Device Tracker. These apps appear next to IT Storage: Device Inventory on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
IT Storage: Device Inventory is listed in the Productivity category on the Apple App Store.
Based on this audit, IT Storage: Device Inventory should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to IT Storage: Device Inventory.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.