This audit was generated on May 22, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ble explorer | #3 |  |  |    | ||
| bluetooth low energyOpportunity | Not ranked | — | — |   | ||
| ble scannerOpportunity | Not ranked | — | — |  | ||
| bluetooth debuggerOpportunity | Not ranked | — | — |    | ||
| ble diagnostic toolOpportunity | Not ranked | — | — |     | ||
| bluetooth device scannerOpportunity | Not ranked | — | — |     | ||
| ble connection testerOpportunity | Not ranked | — | — |    | ||
| bluetooth gatt explorerOpportunity | Not ranked | — | — |   | ||
| ble device inspectorOpportunity | Not ranked | — | — |   | ||
| bluetooth low energy testerOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
LightBlue® — Bluetooth LE
Tools
nRF Connect for Mobile
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
Volume Control Sound Launcher
PDF Reader: View All PDFs
PDF Reader & View PDF Files
PDF Reader - Editor & Viewer
Find My Phone by Clap Launcher
Network WiFi Scan
QR & Barcode Scanner
Google Authenticator
Nex Cleaner for Android
Cleaner Toolbox
Clean Sweep Junk Files
QR Scanner & Barcode Reader
Move to iOS
Cleanup: Phone Storage Cleaner
PDF Reader: Master Plus
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
BLE Explorer has a modest visibility score (13/100) with only one keyword ranked (#3 for "ble explorer"). The app lacks rankings for high‑traffic BLE terms, has no user reviews, and misses essential store assets, limiting its discoverability.
The app ranks #3 for its exact title keyword "ble explorer", capturing 42 traffic points. Maintain this position by preserving the keyword in the app title and ensuring consistent branding.
9 out of 10 target keywords (e.g., "ble scanner", "bluetooth low energy") are not ranked despite combined traffic potential of over 300 searches. This drops the Keywords Score to 14%. Optimize title, short description, and long description for these terms.
The app shows N/A rating and 0 reviews, contributing to a Quality Score of only 50%. Lack of social proof harms both conversion and algorithmic ranking. Encourage genuine reviews after key user actions.
The audit does not list screenshots or a promotional video, which are critical for conversion and for Google’s visual ranking factors. This likely lowers the Quality Score and click‑through rate.
Competitors LightBlue® and nRF Connect focus on broader BLE tooling but share only one keyword with you. By adding unique phrases like "BLE diagnostic tool" and "Bluetooth GATT explorer" to the description, you can capture untapped traffic (71 and 30 monthly searches respectively).
- 1Revise the app title to include high‑traffic terms (e.g., "BLE Explorer & Scanner") while keeping "ble explorer" at the front.
- 2Rewrite the short description to embed top unranked keywords such as "BLE scanner", "Bluetooth Low Energy", and "BLE diagnostic tool".
- 3Create and upload 5 high‑resolution screenshots plus a 15‑second promo video highlighting scanning, inspection, and testing features.
- 4Implement an in‑app review prompt after a successful device connection to drive authentic 4‑5 star reviews.
- 5Conduct a fresh keyword research round and integrate long‑tail variations (e.g., "BLE connection tester", "Bluetooth GATT explorer") throughout the long description and update the keyword list.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1565 characters, providing good keyword density and information for users.
Strong visual presence
21 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 13/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of BLE Explorer: Scanner & Debug?
BLE Explorer: Scanner & Debug has a visibility score of 13 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 22, 2026.
On how many keywords does BLE Explorer: Scanner & Debug rank?
BLE Explorer: Scanner & Debug is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of BLE Explorer: Scanner & Debug?
Based on shared keyword rankings, the most frequent competitors of BLE Explorer: Scanner & Debug are LightBlue® — Bluetooth LE, nRF Connect for Mobile. These apps appear next to BLE Explorer: Scanner & Debug on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is BLE Explorer: Scanner & Debug in on the Google Play?
BLE Explorer: Scanner & Debug is listed in the Tools category on the Google Play.
How can BLE Explorer: Scanner & Debug improve its App Store Optimization?
Based on this audit, BLE Explorer: Scanner & Debug should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to BLE Explorer: Scanner & Debug.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.