This audit was generated on June 5, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| construction material tracker | #1 | — |  |     | ||
| building material tracker | #1 | — | |  | ||
| material management | #3 |  |  |   | ||
| construction cost manager | #24 |  |  |      | ||
| construction cost tracker | #34 | |  |   | ||
| construction project managerOpportunity | #100 |  | — |     | ||
| project cost estimatorOpportunity | Not ranked | — | — |     | ||
| labor cost calculatorOpportunity | Not ranked | — | — |  | ||
| construction expense trackerOpportunity | Not ranked | — | — |     | ||
| project management toolOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
House Construction Cost
Productivity
Material Notes
Productivity
Construction Calc Pro
Productivity
Construction Site Manager AI
Tools
Raken Construction Management
Productivity
Construction Cost Estimator
Business
Material Now
Business
Crafty Construction Management
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
Indeed Job Search
Microsoft Authenticator
Microsoft Teams
Zoom Workplace
DoorDash - Dasher
ADP Mobile Solutions
Amazon Flex
FedEx Mobile
Uber - Driver: Drive & Deliver
Spark Driver
UKG Pro
LinkedIn: Community & Network
Workday
UPS
Duo Mobile
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Construction Material Tracker has strong core keyword rankings (rank 1 for two primary terms) but suffers from low overall visibility due to limited keyword coverage, zero user reviews, and lack of chart placement. Immediate focus should be on expanding keyword footprint, boosting credibility, and enhancing visual assets.
The app ranks #1 for "construction material tracker" and "building material tracker" and #3 for "material management", capturing high‑traffic, low‑difficulty terms (traffic 28‑30, difficulty 29‑37). Leverage these wins by reinforcing the exact phrases in the app title and short description.
Key ranked keywords have difficulty scores below 40, indicating relatively easy competition. Maintaining and expanding presence on these low‑difficulty terms can quickly improve overall keyword score.
Only 3 of the top 10 target keywords are ranked; high‑traffic terms like "project cost estimator" and "labor cost calculator" are not appearing, limiting potential discoverability. The keyword score of 68% reflects this gap.
The app has 0 reviews, which drags down the quality score (50%) and harms conversion rates. Lack of social proof also signals low credibility to both users and the Play algorithm.
Integrate unranked high‑traffic keywords (e.g., "project cost estimator", "labor cost calculator", "construction expense tracker") naturally into the first 250 characters and feature list. This can raise the keyword count from 6 to 10+ and improve the 68% score.
The quality score is only 50%, likely due to missing high‑resolution screenshots, preview video, and localized assets. Updating these assets to show real project data screens and adding a 15‑second demo can boost conversion and overall quality rating.
- 1Add the unranked high‑traffic keywords (e.g., "project cost estimator", "labor cost calculator") to the app title, short description, and feature list.
- 2Encourage early users to leave reviews through in‑app prompts and a brief incentive (e.g., unlock premium template).
- 3Create 5 high‑resolution screenshots and a 15‑second preview video highlighting material tracking and cost estimation screens.
- 4A/B test two title variations: one with "Construction Material Tracker" + "Cost Estimator" and another with "Building Material Tracker" + "Project Manager".
- 5Localize the description and keywords for target markets (e.g., India, USA) where construction‑related searches are high.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2178 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): material management, building material tracker.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Construction Material Tracker?
Construction Material Tracker has a visibility score of 53 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 5, 2026.
On how many keywords does Construction Material Tracker rank?
Construction Material Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Construction Material Tracker?
Based on shared keyword rankings, the most frequent competitors of Construction Material Tracker are Raken Construction Management, House Construction Cost, Construction Cost Estimator. These apps appear next to Construction Material Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Construction Material Tracker in on the Google Play?
Construction Material Tracker is listed in the Business category on the Google Play.
How can Construction Material Tracker improve its App Store Optimization?
Based on this audit, Construction Material Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Construction Material Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.