This audit was generated on June 5, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pooca | #1 | — |  |     | ||
| ai chatbotOpportunity | Not ranked | — | — |      | ||
| emotional wellnessOpportunity | Not ranked | — | — |     | ||
| mindful companionOpportunity | Not ranked | — | — |      | ||
| mood trackingOpportunity | Not ranked | — | — |      | ||
| digital therapyOpportunity | Not ranked | — | — |      | ||
| emotional self-careOpportunity | Not ranked | — | — |    | ||
| creative expressionOpportunity | Not ranked | — | — |      | ||
| virtual friendOpportunity | Not ranked | — | — |      | ||
| mental health supportOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Pooka - Card Value Scanner
Entertainment
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
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Step Counter - Pedometer
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Flo Ovulation & Period Tracker
MyFitnessPal: Calorie Counter
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Pooca has a strong brand presence with its name ranking #1, but its overall visibility is hampered by poor keyword coverage and lack of chart presence, resulting in a low visibility score of 19/100.
The brand keyword "pooca" ranks #1 with a traffic score of 81, giving the app immediate discoverability for users searching the exact name. Leverage this by keeping the brand first in the title and using it in promotional assets.
Quality Score is 78% and the app holds a 4.4‑star rating across 1,330 reviews, indicating strong user satisfaction and likely good performance metrics. Maintain this by continuing to deliver stable updates and monitoring crash rates.
Only 1 of the 10 target keywords ranks; high‑traffic terms like "ai chatbot" (traffic 82) and "emotional wellness" (traffic 43) are not ranked, leaving >300 potential traffic untapped. Immediate keyword integration is needed.
Charts Score is 0% and the app is not listed in the Health & Fitness category rankings, preventing organic discovery via top‑list browsing. This is a critical gap for growth.
Rewrite the title, short description, and long description to naturally incorporate high‑traffic, medium‑difficulty keywords (e.g., "AI chatbot", "mood tracking", "mental health support"). Use bullet points and FAQs to improve relevance without keyword stuffing.
- 1Add 2–3 high‑traffic keywords (ai chatbot, mood tracking, mental health support) to the app title and short description while keeping "Pooca" first.
- 2Rewrite the long description to embed the top 8 unranked keywords, using clear headings, bullet points, and an FAQ section.
- 3Run A/B tests on icon, screenshots, and feature graphic that highlight emotional wellness and AI companion benefits.
- 4Implement in‑app review prompts after positive interactions to increase review count and maintain a 4.5+ rating.
- 5Localize title and descriptions into Spanish and Mandarin, preserving the new keyword set for each market.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Pooca?
Pooca has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 5, 2026.
On how many keywords does Pooca rank?
Pooca is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Pooca?
Based on shared keyword rankings, the most frequent competitors of Pooca are Pooka - Card Value Scanner. These apps appear next to Pooca on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Pooca in on the Google Play?
Pooca is listed in the Health & Fitness category on the Google Play.
How can Pooca improve its App Store Optimization?
Based on this audit, Pooca should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Pooca.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.