How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| spellsmith | #1 | — | ||||
| spelling challenge | #35 | |||||
| spelling games | Not ranked | — | — | |||
| english vocabulary | Not ranked | — | — | |||
| retro arcade | Not ranked | — | — | |||
| typing practice | Not ranked | — | — | |||
| word building | Not ranked | — | — | |||
| spelling practice | Not ranked | — | — | |||
| vocabulary builder | Not ranked | — | — | |||
| grammar trainer | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Spellsmith ranks #1 for its brand keyword but lacks visibility for high‑traffic terms, has no user ratings, and is absent from charts, resulting in a low overall visibility score of 26/100. Immediate focus should be on expanding keyword rankings and building social proof to improve discoverability.
The app holds the #1 position for the exact brand term "spellsmith" with a traffic potential of 39 and low difficulty (23), providing a solid foundation to leverage in metadata and ASO campaigns.
Only 2 of the 10 target keywords are ranked (spellsmith #1, spelling challenge #35). High‑traffic terms like "spelling games" (traffic 74) and "english vocabulary" (traffic 47) are unranked, dragging the Keywords Score down to 31%.
The store listing shows 0 reviews and no average rating, which negatively impacts credibility and conversion; a lack of social proof also hurts the Quality Score (50%).
Incorporate top‑performing, low‑to‑moderate difficulty keywords such as "spelling games" (traffic 74, difficulty 38) and "retro arcade" (traffic 41, difficulty 66) into the title, short description, and long description to boost rankings.
The description is vague and lacks keyword density; add a concise, keyword‑rich short description (max 80 chars) and refresh screenshots/video with clear retro‑arcade visuals and benefit‑focused captions to raise the Quality Score and click‑through rate.
Actionable recommendations to improve your visibility
Your description is 2493 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Score of 26/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Spellsmith:Retro Spelling Game has a visibility score of 26 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 26, 2026.
Spellsmith:Retro Spelling Game is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Spellsmith:Retro Spelling Game are Spellbook, YouSpell - Practice your own s, Zen Spell - Relax Word Puzzle. These apps appear next to Spellsmith:Retro Spelling Game on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Spellsmith:Retro Spelling Game is listed in the Game Word category on the Google Play.
Based on this audit, Spellsmith:Retro Spelling Game should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Spellsmith:Retro Spelling Game.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.