This audit was generated on June 27, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| a&d | #2 |  |  |    | ||
| heart rate tracker | #53 |  |  |      | ||
| blood pressure monitor | Not ranked | — | — |      | ||
| wireless health devices | Not ranked | — | — |      | ||
| blood pressure tracker | Not ranked | — | — |    | ||
| health metricsOpportunity | Not ranked | — | — |      | ||
| pulse oximeterOpportunity | Not ranked | — | — |      | ||
| blood glucose trackerOpportunity | Not ranked | — | — |      | ||
| weight scale tracker | Not ranked | — | — |      | ||
| health tracker | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
A&D Connect
Medical
Polar Beat
Health & Fitness
A&D Brix Check
Tools
Pulse HRV by Camera BLE ECG
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Yuka - Food & Cosmetic Scanner
AllTrails: Hike, Bike & Run
BitePal: AI Calorie Counter
healow
Finch: Self-Care Pet
Strava: Run, Bike, Walk
Step Counter - Pedometer
MyFitnessPal: Calorie Counter
Blood Pressure App
Flo Ovulation & Period Tracker
Step Tracker Launcher
BP Tracker: for 365 days
Google Health (Fitbit)
7 Minute Workout
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
A&D Heart Track has excellent quality metrics (88% quality score, 4.5 rating) but suffers from poor keyword visibility (22% keyword score, only 2 of 10 target keywords ranked). Immediate focus should be on expanding keyword coverage, especially high‑KEI opportunities, and improving the title/description to capture demand.
The app enjoys an 88% quality score and a 4.5‑star rating from 1,280 reviews, indicating strong user satisfaction and low risk of penalties. Leverage this credibility in the store listing to boost conversion rates.
The brand term "a&d" ranks #2 with traffic 68 and a decent KEI (0.81), showing strong brand recall. Keep the brand prominently featured in the title and subtitle to maintain this advantage.
Only 2 of the 10 targeted keywords are ranking (22% keyword score). Core terms like "heart rate tracker" (rank 53) and "blood pressure monitor" are not in the top 30, limiting discoverability. Expand the keyword set and improve relevance to raise the keyword score.
The current title "A&D Heart Track" contains no high‑traffic health keywords. Because the title carries the most weight in Google Play's algorithm, missing terms such as "pulse oximeter" or "blood glucose" reduces organic reach. A more descriptive title can capture multiple high‑KEI queries.
"pulse oximeter" is a top opportunity with excellent KEI 1.65 (traffic 56, difficulty 34) and the app is not ranking at all. Adding this phrase to the title, subtitle, and description can quickly win visibility.
Both "health metrics" (KEI 1.09) and "blood glucose tracker" (KEI 0.76) are winnable keywords with moderate difficulty. Embedding these terms in the long description, feature list, and screenshot text will broaden the app’s relevance to a wider health‑tracking audience.
- 1Rewrite the app title to include high‑KEI terms, e.g., "Heart Track: Pulse Oximeter & Blood Glucose" while retaining the brand "A&D".
- 2Revise the short and full descriptions to naturally embed "pulse oximeter", "health metrics", "blood glucose tracker", "blood pressure monitor", and "heart rate tracker" at least 2–3 times each.
- 3Add a dedicated feature screenshot and graphic highlighting pulse‑ox and glucose tracking to reinforce the new keywords.
- 4Create localized copy (if applicable) for the same high‑KEI keywords to capture non‑English search demand.
- 5Launch an A/B test on the new title/description and monitor keyword rankings weekly; aim for at least 5 of the top 10 target keywords to rank within 30 days.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3023 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 22/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of A&D Heart Track?
A&D Heart Track has a visibility score of 22 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 27, 2026.
On how many keywords does A&D Heart Track rank?
A&D Heart Track is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of A&D Heart Track?
Based on shared keyword rankings, the most frequent competitors of A&D Heart Track are A&D Connect, A&D Brix Check, Polar Beat. These apps appear next to A&D Heart Track on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is A&D Heart Track in on the Google Play?
A&D Heart Track is listed in the Health & Fitness category on the Google Play.
How can A&D Heart Track improve its App Store Optimization?
Based on this audit, A&D Heart Track should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to A&D Heart Track.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.