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10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| shift2cal | #1 | Live trend | — |  | |||
| schedule scanner | #21 | Live trend |  |  | |||
| shift calendar | #24 | Live trend |  |  | |||
| shift planner | #43 | Live trend |  |  | |||
| work schedule | Not ranked | Live trend | — | — | |||
| calendar sync | Not ranked | Live trend | — | — | |||
| schedule organizer | Not ranked | Live trend | — | — | |||
| hour tracker | Not ranked | Live trend | — | — | |||
| work log | Not ranked | Live trend | — | — | |||
| work schedule app | Not ranked | Live trend | — | — |
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Personalized insights generated by our AI
Shift2Cal ranks #1 for its brand keyword but suffers from low overall visibility due to missing reviews, poor keyword coverage, and weak visual assets. Immediate focus on review acquisition, keyword expansion, and asset enhancement will drive the biggest lift.
The app’s exact name "shift2cal" ranks #1 with 44 traffic points and moderate difficulty (33), giving a solid anchor for ASO. Leverage this by maintaining brand consistency across title and store listing.
Rating is N/A with 0 reviews, contributing to a low Quality Score (50%). This hurts conversion and store algorithm confidence. Implement in‑app prompts and incentives to collect authentic 5‑star reviews.
Only 4 of the 10 target keywords rank (38% Keywords Score). High‑traffic terms like "work schedule", "calendar sync", and "schedule organizer" are unranked despite traffic >45. Expand keyword usage in title, short description, and body copy.
Current title "Shift2Cal - Work Schedule" misses other strong keywords (e.g., "shift planner", "calendar sync"). A revised title such as "Shift2Cal – Shift Planner & Calendar Sync" can capture additional search volume without exceeding length limits.
Quality Score is only 50%, likely due to lack of screenshots/video. Add 5+ high‑resolution screenshots highlighting OCR scanning, calendar sync, and multi‑industry use cases, plus a 15‑second promo video to boost engagement.
The app is unranked in the "Tools" category. Consider adding secondary category "Productivity" or "Medical" (for nurses/doctors) to surface to more relevant users and improve category ranking.
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Shift2Cal - Work Schedule has a visibility score of 31 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 25, 2026.
Shift2Cal - Work Schedule is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Shift2Cal - Work Schedule are Supershift Shift Work Calendar, Calendar Planner - Agenda App, Shift Calendar:Duty & Overtime. These apps appear next to Shift2Cal - Work Schedule on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Shift2Cal - Work Schedule is listed in the Tools category on the Google Play.
Based on this audit, Shift2Cal - Work Schedule should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Shift2Cal - Work Schedule.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US
