This audit was generated on March 18, 2026
The data may no longer be up to date.
This audit was generated on March 18, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| simple launcher minimalist | #1 | — |  |     | ||
| simple launcher | #3 |  |  |   | ||
| minimal launcher | #4 | |  |  | ||
| minimalist launcher | #6 | | | | ||
| distraction free launcher | #8 | |  |  | ||
| clean launcher | #15 | |  |    | ||
| lightweight launcher | #18 |  |  |    | ||
| focus launcher | #20 | |  |    | ||
| text launcher | #23 |  | |   | ||
| material you launcher | #57 |  |  |      |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Simple Launcher : minimalist enjoys perfect keyword coverage (100% score) and strong rankings for its core terms, but lacks chart visibility and has room to improve quality assets and lower‑ranking keywords. The top priority is to boost install volume and refine on‑page assets to lift the overall visibility score.
All 10 target keywords are ranked, with 5 in the top 10 (e.g., "simple launcher minimalist" #1, "simple launcher" #3). This solid foundation should be leveraged by maintaining these positions and using them prominently in the title and short description.
Charts Score is 0%, meaning the app is not appearing in global or category top charts. This is likely due to insufficient install velocity and low conversion rate from the store page.
Keywords like "text launcher" (rank 23, traffic 71, difficulty 43) and "focus launcher" (rank 20, traffic 59) have high search demand but poor rankings. Improving relevance for these terms can capture additional traffic.
"material you launcher" ranks #57 but has low difficulty (37) and decent traffic (60). Optimizing the description, metadata, and screenshots for this phrase can move it into the top 30 quickly.
A 78% quality score indicates gaps in visual assets, localization, or review engagement. Adding localized screenshots, a short demo video, and a prompt for 5‑star reviews can raise the score toward the 90+ range.
Actionable recommendations to improve your visibility
Your description is 3629 characters, providing good keyword density and information for users.
11 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 3 keyword(s): minimalist launcher, minimal launcher, distraction free launcher.
Score of 79/100 indicates solid app store presence.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
simple launcher : minimalist has a visibility score of 79 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 18, 2026.
simple launcher : minimalist is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of simple launcher : minimalist are Niagara Launcher ‧ Home Screen, Olauncher. Minimal AF Launcher, Minimalist Launcher - Flow. These apps appear next to simple launcher : minimalist on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
simple launcher : minimalist is listed in the Productivity category on the Google Play.
Based on this audit, simple launcher : minimalist should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to simple launcher : minimalist.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US