How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| calculator | #88 | |||||
| scientific calculator | Not ranked | — | — | |||
| unit converter | Not ranked | — | — | |||
| floating calculator | Not ranked | — | — | |||
| calculator with history | Not ranked | — | — | |||
| engineering calculator | Not ranked | — | — | |||
| math calculator | Not ranked | — | — | |||
| currency converter | Not ranked | — | — | |||
| percentage calculator | Not ranked | — | — | |||
| graphing calculator | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app has a critically low visibility score (4/100) despite a decent quality rating (65%) and recent updates. Immediate focus should be on keyword optimization and chart positioning to lift discoverability.
A 3.8‑star rating from 363 users demonstrates decent user satisfaction and provides a solid foundation for conversion. Leverage this by highlighting reviews in the store listing and encouraging more 5‑star feedback.
Only 1 of the top 10 target keywords ranks ("calculator" at #88) and the overall Keywords Score is 0%. The app is missing visibility for high‑traffic terms like "scientific calculator" (traffic 75) and "unit converter" (traffic 55).
The app is not ranked in either Global or Category charts, contributing to the 0% Charts Score. Without chart placement, organic traffic remains minimal. This is likely due to low installs and poor keyword alignment.
Keywords such as "calculator" (traffic 87, difficulty 94) and "engineering calculator" (traffic 71, difficulty 43) have substantial search volume. Target the medium‑difficulty terms (e.g., engineering, floating calculator) to gain quicker rank improvements.
Competitor MingCalc ranks for shared keywords and appears ahead. By adopting their successful keyword mix (e.g., adding "history" and "graphing calculator") and improving metadata, you can capture a share of their traffic.
Actionable recommendations to improve your visibility
Your description is 3642 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
A 3.8 rating may deter potential users. Focus on fixing bugs and improving UX.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 4/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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