This audit was generated on April 27, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| weight loss ai | #1 | — | ||||
| ai coaching for weight loss | #1 | — | ||||
| doctor designed meal plans | #3 | |||||
| glow | #7 | |||||
| weight loss app with ai | #10 | |||||
| ai weight loss coach | #12 | |||||
| weight loss support | #22 | |||||
| ai fitness coachOpportunity | #83 | |||||
| personalized meal plansOpportunity | Not ranked | — | — | |||
| custom workout routinesOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Glow
Communication
BitePal: AI Calorie Counter
Health & Fitness
Calorie Counter - MyNetDiary
Health & Fitness
Samsung Food: Meal Planner
Food & Drink
Hypnosis App for Weight Loss
Health & Fitness
Weight Loss Coach: Lose Weight
Health & Fitness
Period Tracker App | Eve Glow
Health & Fitness
Simple・AI Weight Loss & Health
Health & Fitness
BetterMe: Health Coaching
Health & Fitness
Healthi: Weight Loss, Diet App
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Blood Pressure Log
Yuka - Food & Cosmetic Scanner
Planet Fitness
AllTrails: Hike, Bike & Run
healow
Step Tracker Launcher
Finch: Self-Care Pet
Blood Pressure Care
Step Counter - Pedometer
Chair Workout: Women's Edition
Health Sense: Track & Record
Strava: Run, Bike, Walk
Flo Ovulation & Period Tracker
Blood Pressure Tracker
Blood Pressure
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Glow demonstrates strong keyword optimization with 100% quality score and excellent niche term rankings, but suffers from zero chart visibility and weak performance on high-volume competitive terms. The app's unique phone-based AI coaching positioning is underutilized in metadata while competitors dominate broader weight loss search real estate.
Glow holds #1 positions for 'weight loss ai' and 'ai coaching for weight loss' with moderate difficulty (42-48), capturing high-intent users seeking AI-powered solutions. The 54 traffic score for 'weight loss ai' combined with rank 1 creates a strong conversion funnel for early adopters.
Perfect 100% quality score alongside 4.7 rating and 10K+ reviews provides strong conversion optimization. This foundation supports aggressive user acquisition once visibility improves, as store visitors will encounter compelling social proof.
Rank 7 for own brand term 'glow' with 91 difficulty reveals severe naming collision with Eve Glow period tracker and generic usage. This forces dependence on paid/organic non-brand acquisition while competitors capture branded search intent.
Zero rankings for 'personalized meal plans' (41 traffic, 42 difficulty) and 'custom workout routines' (57 traffic, 45 difficulty) despite being core features represents massive missed opportunity. These achievable terms would compound with existing AI positioning.
0% charts score with no category ranking eliminates the #1 organic acquisition channel for Health & Fitness apps. Top category performers typically derive 30-40% of installs from browse traffic, which Glow cannot access.
Unique 'daily phone calls' feature in description is completely absent from keyword targeting. No competitor owns 'phone weight loss coach' or 'call-based fitness coach'—uncontested white space with clear user intent matching Glow's core value proposition.
- 1Immediate metadata overhaul: replace underperforming keywords 'ai fitness coach' (rank 83) and 'weight loss support' (rank 22) with 'personalized meal plans' and 'custom workout routines', adding phone/call-based variants in long description and backend keywords
- 2Launch burst campaign targeting 'weight loss ai' adjacent terms to crack category charts within 2 weeks, as category placement will unlock 10x+ organic multiplier
- 3Submit trademark enforcement request to Google Play for 'glow' brand term, prioritizing ability to run Apple Search Ads/Play Store campaigns on owned brand
- 4A/B test description hierarchy to surface 'doctor-designed' and 'phone calls' above fold, as current 500-character preview buries unique differentiators beneath generic feature list
- 5Target competitor overlap with 'Simple・AI Weight Loss' and 'BitePal' keyword conquesting, as shared keyword analysis reveals vulnerable positioning on 'ai calorie counter' and 'health ai' terms
ASO Insights
Actionable recommendations to improve your visibility
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 3 keyword(s): weight loss app with ai, ai coaching for weight loss, doctor designed meal plans.
Good visibility score
Score of 80/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Glow - Weight Loss AI?
Glow - Weight Loss AI has a visibility score of 80 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 27, 2026.
On how many keywords does Glow - Weight Loss AI rank?
Glow - Weight Loss AI is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Glow - Weight Loss AI?
Based on shared keyword rankings, the most frequent competitors of Glow - Weight Loss AI are Weight Loss Coach: Lose Weight, Glow, Period Tracker App | Eve Glow. These apps appear next to Glow - Weight Loss AI on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Glow - Weight Loss AI in on the Google Play?
Glow - Weight Loss AI is listed in the Health & Fitness category on the Google Play.
How can Glow - Weight Loss AI improve its App Store Optimization?
Based on this audit, Glow - Weight Loss AI should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Glow - Weight Loss AI.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.