This audit was generated on April 27, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| lookslab | #1 | — |  |     | ||
| glow up | #54 |  |  |      | ||
| ai face analysisOpportunity | Not ranked | — | — |      | ||
| facial exercisesOpportunity | Not ranked | — | — |      | ||
| mewing exercisesOpportunity | Not ranked | — | — |    | ||
| jawline workoutOpportunity | Not ranked | — | — |   | ||
| face massage routinesOpportunity | Not ranked | — | — |    | ||
| daily beauty trackerOpportunity | Not ranked | — | — |     | ||
| skin care coachOpportunity | Not ranked | — | — |     | ||
| facial beauty tipsOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Facelab - Selfie Face Editor
Photography
Skincare Routine: FeelinMySkin
Beauty
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Beauty chart position
Hair Color Try On – AI Changer
Prookie: Hair Style Face Shape
Beauty Camera - Selfie Sticker
Beauty Makeup Editor & Camera
Sweet Selfie Beauty Camera
LooksLab - AI glowup coachYour app
Tattoo Maker: Design & Art
GlossGenius: Booking, Payments
Switch Natural
Skan - AI Skincare and Beauty
Cute Maker & Anime Creator
AI-Powered Analysis
Personalized insights generated by our AI
LooksLab has a solid quality score (90%) and dominates its brand keyword, but its overall visibility is low (27/100) due to poor keyword rankings and a weak category position. Immediate focus should be on expanding keyword coverage and boosting chart performance.
The app ranks #1 for its exact brand keyword "lookslab" with a traffic score of 57 and moderate difficulty (37). Leverage this by reinforcing the brand name across title, short description, and visual assets to maintain top‑of‑search advantage.
Only 2 out of the 10 analyzed keywords are ranked (25% keyword score). High‑traffic terms like "jawline workout" (traffic 75) and "glow up" (traffic 57) are not appearing in search, hurting discoverability.
Keywords with difficulty 34‑39 (e.g., "facial beauty tips", "skin care coach", "daily beauty tracker") have decent traffic (40‑45) and are relatively easy to rank. Integrate these phrases naturally into the long description and feature list.
The app sits at #31 in the Beauty category, limiting exposure in category charts. Improving installs and engagement metrics (e.g., session length, retention) will help climb the category ladder.
Competitors like Glowin share only 1 keyword with LooksLab. Conduct a competitor keyword gap analysis to uncover untapped terms they rank for (e.g., "selfie editor", "lifestyle routines") and incorporate them into metadata.
The first 500 characters cut off mid‑sentence and miss several high‑value keywords. Rewrite the description to be complete, keyword‑rich, and include clear calls‑to‑action, staying within the 4000‑character limit.
- 1Add top‑traffic, medium‑difficulty keywords (e.g., "jawline workout", "glow up", "facial beauty tips") to the title, short description, and long description.
- 2Expand the long description to at least 2000 characters, embedding the missing keywords and providing detailed feature benefits.
- 3Run a competitor gap analysis to capture 3‑5 high‑volume keywords they rank for but LooksLab does not.
- 4Refresh visual assets (feature graphic, screenshots) with keyword‑focused captions to boost conversion and aid chart performance.
- 5Implement an ASO A/B test on the short description and monitor install lift; aim to improve category rank to top 20 within 8 weeks.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
9 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.5 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong category position
Ranked #31 in category, driving organic discovery.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 27/100 suggests room for ASO optimization. Focus on keywords and category ranking.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of LooksLab - AI glowup coach?
LooksLab - AI glowup coach has a visibility score of 27 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 27, 2026.
On how many keywords does LooksLab - AI glowup coach rank?
LooksLab - AI glowup coach is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of LooksLab - AI glowup coach?
Based on shared keyword rankings, the most frequent competitors of LooksLab - AI glowup coach are Facelab - Selfie Face Editor, Glowin - Lifestyle Routines, Skincare Routine: FeelinMySkin. These apps appear next to LooksLab - AI glowup coach on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is LooksLab - AI glowup coach in on the Google Play?
LooksLab - AI glowup coach is listed in the Beauty category on the Google Play, currently ranked #31 in that category.
How can LooksLab - AI glowup coach improve its App Store Optimization?
Based on this audit, LooksLab - AI glowup coach should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to LooksLab - AI glowup coach.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.