This audit was generated on June 8, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| iotics | #2 |  |  |    | ||
| home assistant companion | #2 |  |  |   | ||
| home assistant | #4 | |  | | ||
| customizable home automation | #40 |  |  |    | ||
| intelligent home controlOpportunity | #73 |  |  |   | ||
| smart home dashboardOpportunity | #76 |  |  |    | ||
| smart home appOpportunity | Not ranked | — | — | | ||
| home automationOpportunity | Not ranked | — | — | | ||
| device managementOpportunity | Not ranked | — | — |      | ||
| smart home controlOpportunity | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Iotics
Tools
Home Assistant
House & Home
Merkury Smart
House & Home
Xtreme Connected Simple Home
Productivity
Amazon Alexa
Lifestyle
SmartLife- Smart Living
Lifestyle
QuickBars for Home Assistant
House & Home
Xiaomi Home
Lifestyle
ECOVACS HOME
Lifestyle
TCL Home
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
House & Home chart position
Zillow: Homes for Sale & Rent
Realtor.com Real Estate & Rent
Homes.com Real Estate & Rent
Thumbtack: Hire Service Pros
Vivint
Redfin: Buy, Sell & Rent Homes
Surveillance Camera: Visory
Online Portal by AppFolio
AI Remodel - Interior Design
Rent. Apartments & Homes
Apartment List: Rent app
Remote for Smart Samsung TV
Planner 5D: AI Home Design
Roku Smart Home
AlfredCamera Home Security app
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app ranks well for its brand and primary companion keyword but lacks visibility for broader smart‑home terms, has no chart presence, and suffers from low quality signals like missing reviews and assets.
The app holds position 2 for the brand keyword "iotics" and position 2 for "home assistant companion", capturing high traffic (70 & 51) with low difficulty (36‑40). Keep these core terms prominent in title and short description.
Key keywords such as "smart home app", "home automation", "device management" and "smart home control" each have traffic ≥ 50 but the app isn’t ranked for any of them. Incorporate these phrases naturally into the long description and metadata.
Charts score is 0 % and the app isn’t listed in the House & Home category, limiting organic discovery. This is often caused by low install volume and missing category‑specific assets.
Competitors like SmartLife‑Smart Living rank behind despite sharing keywords. By targeting the unranked keywords they ignore (e.g., "smart home dashboard", "customizable home automation"), you can capture their unmet search demand.
Quality score is only 50 % with zero reviews and likely missing screenshots/video. Adding high‑resolution screenshots, a short video demo, and a systematic review‑generation campaign can lift the score and conversion rate.
- 1Add top‑traffic generic keywords (smart home app, home automation, device management, smart home control) to the long description and short description while preserving readability.
- 2Refresh visual assets: 5+ high‑resolution screenshots, an engaging 15‑second preview video, and an updated app icon that reflects the smart‑home theme.
- 3Implement an in‑app prompt or email flow to encourage users to leave 5‑star reviews after a successful automation setup.
- 4Optimize the app title (max 30 characters) to include a high‑traffic term, e.g., "iotics – Smart Home Assistant".
- 5Verify category placement; if possible, add the sub‑category "Smart Home" or request inclusion in the House & Home chart after increasing install volume.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1668 characters, providing good keyword density and information for users.
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): home assistant companion.
Good visibility score
Score of 67/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of iotics - For Home Assistant?
iotics - For Home Assistant has a visibility score of 67 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 8, 2026.
On how many keywords does iotics - For Home Assistant rank?
iotics - For Home Assistant is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of iotics - For Home Assistant?
Based on shared keyword rankings, the most frequent competitors of iotics - For Home Assistant are SmartLife- Smart Living, Iotics, QuickBars for Home Assistant. These apps appear next to iotics - For Home Assistant on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is iotics - For Home Assistant in on the Google Play?
iotics - For Home Assistant is listed in the House & Home category on the Google Play.
How can iotics - For Home Assistant improve its App Store Optimization?
Based on this audit, iotics - For Home Assistant should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to iotics - For Home Assistant.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.