This audit was generated on June 7, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| steppa | #1 | — |  |     | ||
| walking coachOpportunity | #53 |  |  |      | ||
| walking appOpportunity | #61 |  |  |     | ||
| weight loss trackerOpportunity | Not ranked | — | — |      | ||
| step counter | Not ranked | — | — |  | ||
| weight loss planOpportunity | Not ranked | — | — |      | ||
| personalized fitnessOpportunity | Not ranked | — | — |     | ||
| daily activity trackerOpportunity | Not ranked | — | — |   | ||
| sustainable weight lossOpportunity | Not ranked | — | — |    | ||
| fitness coachingOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
MyWalk - Step Counter & Diet
Health & Fitness
WalkPal~Weight Loss by Walking
Health & Fitness
StepsApp – Step Counter
Health & Fitness
Walking Challenge
Health & Fitness
Pixel Step: Walking Game
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Blood Pressure Log
AllTrails: Hike, Bike & Run
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Blood Pressure App
healow
Strava: Run, Bike, Walk
Arise: Level Up In Real Life
PenguPace: Rewards for Steps
Step Counter - Pedometer
Flo Ovulation & Period Tracker
Step Tracker Launcher
5Min: Weight Loss Workout
Blood Pressure App
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Steppa has a strong brand presence (rank 1 for its name) but suffers from poor keyword coverage and no chart visibility, resulting in a low overall visibility score of 24/100.
The app name "steppa" ranks #1 with a traffic potential of 77 and moderate difficulty (37), giving immediate brand recall and a solid entry point for ASO.
Key high‑traffic terms like "weight loss tracker" (traffic 53), "step counter" (traffic 83) and "walking coach" (traffic 52) are either unranked or rank low (53–61), dragging the Keywords Score down to 28%.
The app is absent from both Global and Category charts, contributing 0% to the Charts Score and limiting organic discovery beyond search.
Incorporate the top‑traffic, moderate‑difficulty keywords (e.g., "weight loss plan" difficulty 42, "daily activity tracker" difficulty 42) into the title, short description, and long description while keeping readability natural.
Current assets are not detailed in the audit, but competitors using vivid screenshots and demo videos rank higher. Updating visuals and running an A/B test can boost install conversion and help achieve chart rankings.
Only 62 reviews despite a 5‑star rating; low review count can affect credibility and ranking. Encouraging more user feedback will reinforce the high rating and improve quality signals.
- 1Insert high‑traffic keywords (weight loss tracker, step counter, walking coach, daily activity tracker) into the app title, short description, and long description using natural language.
- 2Rewrite the long description to include at least 3‑4 primary keywords per 250‑character paragraph, highlighting unique features like Android Health Connect integration.
- 3Refresh visual assets: create a compelling feature video, add annotated screenshots showing step tracking and weight‑loss coaching, and run Google Play A/B tests.
- 4Implement an in‑app prompt to solicit reviews after key milestones to increase the review count while maintaining the 5‑star rating.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2997 characters, providing good keyword density and information for users.
Strong visual presence
10 screenshots give users a comprehensive view of your app.
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 24/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Steppa - Weight Loss Tracker?
Steppa - Weight Loss Tracker has a visibility score of 24 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 7, 2026.
On how many keywords does Steppa - Weight Loss Tracker rank?
Steppa - Weight Loss Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Steppa - Weight Loss Tracker?
Based on shared keyword rankings, the most frequent competitors of Steppa - Weight Loss Tracker are StepsApp – Step Counter, MyWalk - Step Counter & Diet, Walking Challenge. These apps appear next to Steppa - Weight Loss Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Steppa - Weight Loss Tracker in on the Google Play?
Steppa - Weight Loss Tracker is listed in the Health & Fitness category on the Google Play.
How can Steppa - Weight Loss Tracker improve its App Store Optimization?
Based on this audit, Steppa - Weight Loss Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Steppa - Weight Loss Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.