This audit was generated on June 7, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| macrocodex | #1 | — |  |     | ||
| adaptive calorie intake | #2 |  | |   | ||
| tdee calculator | #20 |  | |      | ||
| macros calculator | #38 |  |  |   | ||
| calorie tracker | Not ranked | — | — |   | ||
| weight loss appOpportunity | Not ranked | — | — |    | ||
| maintenance caloriesOpportunity | Not ranked | — | — |  | ||
| dynamic calorie trackerOpportunity | Not ranked | — | — |   | ||
| metabolism trackerOpportunity | Not ranked | — | — |      | ||
| caloric intake calculatorOpportunity | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
TDEE: Calorie & BMI calculator
Health & Fitness
Adaptive TDEE Calculator
Health & Fitness
Calculadora TDEE: Titan Macros
Health & Fitness
CalorieCodex
Health & Fitness
Calorie Counter by Lose It!
Health & Fitness
MyFitnessPal: Calorie Counter
Health & Fitness
AI Calorie Counter & Tracker
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Blood Pressure Log
AllTrails: Hike, Bike & Run
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Blood Pressure App
healow
Strava: Run, Bike, Walk
Arise: Level Up In Real Life
PenguPace: Rewards for Steps
Step Counter - Pedometer
Flo Ovulation & Period Tracker
Step Tracker Launcher
5Min: Weight Loss Workout
Blood Pressure App
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
MacroCodex ranks #1 for its brand term but struggles to rank for high‑traffic calorie and TDEE keywords, resulting in a modest 49/100 visibility score and no chart presence. Immediate focus should be on keyword expansion and creative assets to lift rankings and quality score.
The app holds the #1 position for the brand keyword "macrocodex" with traffic 54 and difficulty 36, providing a solid foundation to build upon. Maintain this rank while leveraging the brand term in the title and subtitle.
Only 2 of the 10 analyzed keywords are ranked (macrocodex #1, adaptive calorie intake #2). High‑traffic terms like "calorie tracker" (traffic 62) and "weight loss app" (traffic 59) are not ranked, dragging the Keywords Score to 63%. Expand keyword set and improve rankings for these terms.
Charts Score is 0% – the app is not appearing in global or category top charts, which heavily limits organic discoverability. This also contributes to the low Quality Score (50%).
"tdee calculator" ranks 20 with traffic 73 and difficulty 62, while "macros calculator" ranks 38 (traffic 50, difficulty 36). Optimizing metadata for these mid‑difficulty, high‑traffic keywords can push them into the top 10 quickly.
Only one keyword is shared with each competitor, indicating many untapped keyword opportunities. Conduct a competitor keyword gap analysis and add relevant long‑tail terms (e.g., "dynamic calorie tracker", "maintenance calories").
The first 500 characters lack many high‑traffic keywords (e.g., "calorie tracker", "weight loss app"). This limits relevance signals for Google Play’s algorithm and contributes to the 50% Quality Score.
- 1Add top‑traffic keywords (tdee calculator, calorie tracker, weight loss app) to the app title and short description.
- 2Rewrite the long description to include at least 5 of the top 10 keywords with natural density (2‑3%) and clear call‑to‑action.
- 3Create a high‑impact feature graphic, 2‑3 screenshots, and a 15‑second video highlighting the adaptive TDEE calculation to improve conversion and chart eligibility.
- 4Launch a short‑term install campaign (e.g., incentivized installs or cross‑promotion) to boost daily installs and trigger chart placement.
- 5Encourage early users to leave 5‑star reviews and respond promptly to improve the Quality Score and overall rating.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1720 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): adaptive calorie intake.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of MacroCodex (Adaptive TDEE)?
MacroCodex (Adaptive TDEE) has a visibility score of 49 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 7, 2026.
On how many keywords does MacroCodex (Adaptive TDEE) rank?
MacroCodex (Adaptive TDEE) is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of MacroCodex (Adaptive TDEE)?
Based on shared keyword rankings, the most frequent competitors of MacroCodex (Adaptive TDEE) are CalorieCodex, TDEE: Calorie & BMI calculator, Calorie Counter by Lose It!. These apps appear next to MacroCodex (Adaptive TDEE) on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is MacroCodex (Adaptive TDEE) in on the Google Play?
MacroCodex (Adaptive TDEE) is listed in the Health & Fitness category on the Google Play.
How can MacroCodex (Adaptive TDEE) improve its App Store Optimization?
Based on this audit, MacroCodex (Adaptive TDEE) should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to MacroCodex (Adaptive TDEE).
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.