ControlHippo

The app name "controlhippo" ranks #1 for its exact match with 56 monthly searches, showing brand recognition. Leverage this by keeping the brand name front‑and‑center in the title while expanding surrounding keywords.

Only 1 of the 10 target keywords is ranked; high‑traffic terms such as "whatsapp shared inbox" (51 searches) and "customer support software" (31 searches) are not ranking at all. Integrate these keywords into the title, short description, and long description with natural phrasing.

Rating is N/A (0 reviews), which dramatically reduces conversion rates and lowers credibility. Implement an in‑app review prompt to collect at least 20 five‑star reviews within the next 30 days.

The audit flags a 0% quality score, indicating missing visual assets (screenshots, video, feature graphic) and possibly a suboptimal app icon. Add 8 high‑resolution screenshots and a 15‑second promo video that showcase the WhatsApp shared inbox workflow.

Competitor CallHippo is behind with only 1 shared keyword, leaving a gap for ControlHippo to dominate terms like "whatsapp business platform" (53 searches) and "sales conversation platform" (31 searches). Target these gaps with focused ASO copy and backlink outreach.

The app is not ranked in the Communication category, limiting discoverability. Ensure the primary category is set to "Communication" and consider adding a secondary category such as "Business" to broaden exposure.