How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| trailwise | #2 |  |  |    | ||
| hike tracker | Not ranked | — | — |      | ||
| fell bagging | Not ranked | — | — |      | ||
| route planner | Not ranked | — | — |      | ||
| gps tracking | Not ranked | — | — |      | ||
| hiking companion | Not ranked | — | — |     | ||
| peak collector | Not ranked | — | — |      | ||
| trail runner | Not ranked | — | — |   | ||
| outdoor navigation | Not ranked | — | — |     | ||
| mountain tracker | Not ranked | — | — |     |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Trailwise scores 13/100 in visibility, with only one keyword (trailwise) ranking at #2 and no presence on charts. The main priority is to expand and optimize keyword coverage while improving app quality signals such as reviews and visuals.
9 of the 10 target keywords (e.g., hike tracker, gps tracking, route planner) are not ranked despite moderate traffic (40‑80) and difficulty (35‑70). Expand the keyword set in the title, short description, and long description to capture this untapped demand.
The app has 0 reviews, contributing to a modest Quality Score of 50%. Lack of ratings hurts credibility and conversion. Implement an in‑app review prompt and consider a launch incentive to generate at least 20‑30 4‑5 star reviews.
Current title "Trailwise: Fell & Hike Tracker" only contains the brand keyword. Adding high‑traffic terms like "Hike Tracker" or "GPS Tracker" can improve relevance and boost rankings for those keywords.
The first 500 characters mention only the brand and a few features. Re‑write the short and long descriptions to naturally incorporate the top 10 keywords, aiming for 2‑3 mentions each, while keeping readability.
The keyword "trailwise" already ranks #2 with traffic potential of 42. Leverage this position by cross‑promoting the brand in ad assets and ensuring the app’s icon and screenshots reinforce the brand identity.
Actionable recommendations to improve your visibility
Your description is 1736 characters, providing good keyword density and information for users.
15 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 13/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Trailwise: Fell & Hike Tracker has a visibility score of 13 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 31, 2026.
Trailwise: Fell & Hike Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Trailwise: Fell & Hike Tracker are TrailWise, Trail's End. These apps appear next to Trailwise: Fell & Hike Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Trailwise: Fell & Hike Tracker is listed in the Health & Fitness category on the Google Play.
Based on this audit, Trailwise: Fell & Hike Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Trailwise: Fell & Hike Tracker.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US