This audit was generated on May 31, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Trailwise: Fell & Hike Tracker

Trailwise: Fell & Hike Tracker

Adam M Young

USUSen-USNo ratingNo reviews May 26, 2026

Visibility Score

13Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
15
Based on keyword rankings
Keywords analyzed10
Ranked in top 1001
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
50
Rating and recency signals
RatingNo rating
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

1

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
trailwise#2
42
31
TrailWise
Trail's End
TrailWise
1
Trailwise: Fell & Hike Tracker
2
Trail's End
3
TrailView
4
Trail Run Project
5
hike trackerOpportunityNot ranked
68
41
——
AllTrails: Hike, Bike & Run
1
Map My Walk: Walking Tracker
2
HiiKER: The Offline Hiking app
3
komoot - hike, bike & run
4
Gaia GPS: Offline Trail Maps
5
fell baggingOpportunityNot ranked
64
36
——
Bag It!
1
Send My Bag App
2
Whataburger
3
Zalando – online fashion store
4
Splashin
5
route plannerNot ranked
76
70
——
Multi-Stop Route Planner
1
Spoke (Circuit) Route Planner
2
Route Planner, Delivery, MyWay
3
Zeo Fast Multi Stop Route Plan
4
Routin Smart Route Planner
5
gps trackingOpportunityNot ranked
55
45
——
Geo Tracker - GPS tracker
1
Life360: Family Safety & GPS
2
GPS Tracker: Location Tracking
3
iSharing: GPS Location Tracker
4
GPS Phone Location Tracker
5
hiking companionOpportunityNot ranked
42
38
——
Hiking Companion
1
HiiKER: The Offline Hiking app
2
Saunter: Hiking Journal
3
GAFFL - Find A Travel Buddy
4
Hiking Buddies
5
peak collectorOpportunityNot ranked
49
38
——
Tile Collector
1
PEAK|45
2
Collector Solitaire
3
PeakScope Mountain Peak Finder
4
Paramount+
5
trail runnerOpportunityNot ranked
55
39
——
AllTrails: Hike, Bike & Run
1
ASICS Runkeeper: Fitness App
2
Trail Run Project
3
Map My Run GPS Running Tracker
4
komoot - hike, bike & run
5
outdoor navigationOpportunityNot ranked
52
40
——
Waze Navigation & Live Traffic
1
Gaia GPS: Offline Trail Maps
2
Wikiloc - Trails of the World
3
Locus Map Outdoor Navigation
4
OsmAnd — Maps & GPS Offline
5
mountain trackerOpportunityNot ranked
46
35
——
PeakVisor - 3D Maps & Peaks ID
1
AR AlpineGuide
2
PeakLens
3
Mountain & Peak Finder
4
AllTrails: Hike, Bike & Run
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
TrailWise

TrailWise

Entertainment

Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Trail's End

Trail's End

Business

2.4Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Health & Fitness chart position

Health & Fitness
Not currently ranked in top 200
Planet Fitness

Planet Fitness

★ 4.7
Blood Pressure Log

Blood Pressure Log

★ 3.9
Arise: Level Up In Real Life

Arise: Level Up In Real Life

★ 4.4
4
AllTrails: Hike, Bike & Run

AllTrails: Hike, Bike & Run

★ 4.6
5
Yuka - Food & Cosmetic Scanner

Yuka - Food & Cosmetic Scanner

★ 4.7
6
Finch: Self-Care Pet

Finch: Self-Care Pet

★ 4.9
7
healow

healow

★ 4.6
8
Strava: Run, Bike, Walk

Strava: Run, Bike, Walk

★ 4.6
9
Google Health (Fitbit)

Google Health (Fitbit)

★ 4.0
10
Step Tracker Launcher

Step Tracker Launcher

★ 4.5
11
Step Counter - Pedometer

Step Counter - Pedometer

★ 4.8
12
MyFitnessPal: Calorie Counter

MyFitnessPal: Calorie Counter

★ 4.4
13
Blood Pressure App

Blood Pressure App

★ 4.5
14
Chair Workout: Women's Edition

Chair Workout: Women's Edition

★ 4.3
15
Flo Ovulation & Period Tracker

Flo Ovulation & Period Tracker

★ 4.7

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Trailwise scores 13/100 in visibility, with only one keyword (trailwise) ranking at #2 and no presence on charts. The main priority is to expand and optimize keyword coverage while improving app quality signals such as reviews and visuals.

Sparse Keyword Rankings
high

9 of the 10 target keywords (e.g., hike tracker, gps tracking, route planner) are not ranked despite moderate traffic (40‑80) and difficulty (35‑70). Expand the keyword set in the title, short description, and long description to capture this untapped demand.

Zero User Reviews
high

The app has 0 reviews, contributing to a modest Quality Score of 50%. Lack of ratings hurts credibility and conversion. Implement an in‑app review prompt and consider a launch incentive to generate at least 20‑30 4‑5 star reviews.

Title Optimization
medium

Current title "Trailwise: Fell & Hike Tracker" only contains the brand keyword. Adding high‑traffic terms like "Hike Tracker" or "GPS Tracker" can improve relevance and boost rankings for those keywords.

Description Keyword Density
medium

The first 500 characters mention only the brand and a few features. Re‑write the short and long descriptions to naturally incorporate the top 10 keywords, aiming for 2‑3 mentions each, while keeping readability.

Brand Keyword Ranking
low

The keyword "trailwise" already ranks #2 with traffic potential of 42. Leverage this position by cross‑promoting the brand in ad assets and ensuring the app’s icon and screenshots reinforce the brand identity.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add high‑traffic keywords (e.g., "hike tracker", "gps tracking", "route planner") to the app title and short description.
  • 2Rewrite the long description to include each of the top 10 keywords at least twice, maintaining natural language.
  • 3Launch an in‑app review prompt with a small incentive (e.g., unlock a badge) to acquire ≥20 positive reviews within 30 days.
  • 4Refresh visual assets: add high‑resolution screenshots, a feature graphic, and an updated app icon to improve the Quality Score.
  • 5Perform a competitor keyword gap analysis to identify missing high‑volume terms and incorporate them into metadata and ASO campaigns.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Detailed description

Your description is 1736 characters, providing good keyword density and information for users.

Strong visual presence

15 screenshots give users a comprehensive view of your app.

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Areas to Improve
Issues to address

Low keyword visibility

Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.

Suggestions
Opportunities to explore

Improve visibility

Score of 13/100 suggests room for ASO optimization. Focus on keywords and category ranking.

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Trailwise: Fell & Hike Tracker?

Trailwise: Fell & Hike Tracker has a visibility score of 13 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 31, 2026.

On how many keywords does Trailwise: Fell & Hike Tracker rank?

Trailwise: Fell & Hike Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Trailwise: Fell & Hike Tracker?

Based on shared keyword rankings, the most frequent competitors of Trailwise: Fell & Hike Tracker are TrailWise, Trail's End. These apps appear next to Trailwise: Fell & Hike Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Trailwise: Fell & Hike Tracker in on the Google Play?

Trailwise: Fell & Hike Tracker is listed in the Health & Fitness category on the Google Play.

How can Trailwise: Fell & Hike Tracker improve its App Store Optimization?

Based on this audit, Trailwise: Fell & Hike Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Trailwise: Fell & Hike Tracker.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.