This audit was generated on March 13, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| step tracker launcher | #1 | — |  |     | ||
| step goals | #1 | — | |  | ||
| step launcher | #1 | — |  |    | ||
| step counter launcher | #1 | — | |   | ||
| step widget | #10 |  |  | | ||
| step counter widget | #13 |  | | | ||
| step tracker | #14 |  |  |  | ||
| walking tracker | #37 |  |  |  | ||
| step counter | Not ranked | — | — | | ||
| pedometer | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Pedometer App - Step Counter
Health & Fitness
Strava: Run, Bike, Hike
Health & Fitness
Fitze-Get Rewarded for Walking
Health & Fitness
Fitbit
Health & Fitness
Step Counter - Pedometer
Health & Fitness
Step Tracker - Pedometer
Health & Fitness
adidas Running: Run tracker
Health & Fitness
Walkster: Walking Weight Loss
Health & Fitness
Pedometer: Walk & Step Counter
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Blood Pressure Tracker
Finch: Self-Care Pet
Yuka - Food & Cosmetic Scanner
healow
AllTrails: Hike, Bike & Run
Step Tracker LauncherYour app
Lazy exercise at home
MyFitnessPal: Calorie Counter
Step Counter - Pedometer
BitePal: AI Calorie Counter
Strava: Run, Bike, Hike
FunSteps
Flo Ovulation & Period Tracker
Blood Pressure Log
AI-Powered Analysis
Personalized insights generated by our AI
Step Tracker Launcher enjoys strong keyword rankings and a solid quality score, but its overall visibility is limited by low chart placement and missed high‑traffic keywords. Prioritizing keyword expansion and listing enhancements will drive higher discoverability and installs.
The app ranks #1 for five core keywords (step tracker launcher, step goals, step launcher, step counter launcher, step widget) and holds top‑10 positions for two more, covering 80%+ of the analyzed traffic. Maintaining these rankings should remain a focus while expanding to related terms.
A quality score of 88% and a 4.3‑star rating from 442 reviews indicate good user satisfaction and low crash/AB‑test issues. Leverage this by highlighting the rating badge in graphics to improve conversion.
Keywords with strong demand such as "step counter" (traffic 81, difficulty 74) and "pedometer" (traffic 87, difficulty 69) are currently unranked. Incorporating these terms into the title, short description, and feature graphic can capture additional organic traffic.
The app’s charts score is only 29% and it holds a Category rank of 7 with no global chart presence. This suggests limited install velocity, likely due to sub‑optimal listing assets and lack of promotional lift.
The description is truncated and does not emphasize key benefits (battery‑friendly, widget size, data export). Updating the short description, adding localized copy, and creating eye‑catching screenshots/video focusing on the home‑screen widget can raise CTR and install rate.
- 1Integrate unranked high‑traffic keywords (step counter, pedometer, walking tracker) into the app title, short description, and feature graphic.
- 2Refresh visual assets: new high‑resolution screenshots, an animated feature graphic, and a concise icon that highlights the widget functionality.
- 3Add localized descriptions for top markets and run an A/B test on the short description to improve click‑through rates.
- 4Implement in‑app review prompts after 3‑day usage to increase review count to >1,000 and push the rating above 4.5.
- 5Launch a short‑term user‑acquisition campaign (Google UAC) to boost install velocity and lift the app into the top‑5 category chart.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3558 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 4 keyword(s): step widget, step goals, step launcher.
Good visibility score
Score of 85/100 indicates solid app store presence.
Strong category position
Ranked #7 in category, driving organic discovery.
No significant issues found
No additional suggestions
Track Step Tracker Launcher in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Step Tracker Launcher?
Step Tracker Launcher has a visibility score of 85 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 13, 2026.
On how many keywords does Step Tracker Launcher rank?
Step Tracker Launcher is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Step Tracker Launcher?
Based on shared keyword rankings, the most frequent competitors of Step Tracker Launcher are Pedometer App - Step Counter, Step Counter - Pedometer, Step Tracker - Pedometer. These apps appear next to Step Tracker Launcher on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Step Tracker Launcher in on the Google Play?
Step Tracker Launcher is listed in the Health & Fitness category on the Google Play, currently ranked #7 in that category.
How can Step Tracker Launcher improve its App Store Optimization?
Based on this audit, Step Tracker Launcher should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Step Tracker Launcher.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.