Baby Sleep Tracker - Midmoon

The brand keyword "midmoon" ranks #1 with a traffic score of 72 and moderate difficulty (36), giving the app a solid foothold in brand searches. Leverage this by cross‑promoting other features in the app store listing.

Charts Score is 0% and the app is not ranked in the Parenting category, indicating no organic discoverability via top‑charts. This limits exposure to high‑intent users.

Only 2 of the top 10 target keywords are in the top‑10 positions (midmoon #1, baby sleep tracker #7). High‑traffic keywords like "newborn feeding log" (traffic 46) and "baby development journal" (traffic 45) are not ranked at all.

Keywords such as "newborn feeding log" (traffic 46, difficulty 39) and "baby routine timer" (traffic 44, difficulty 40) have moderate difficulty and are currently ranked 15 and 35 respectively. Incorporate them into the title, short description, and bullet points to improve rankings.

Quality Score is only 50%. Enhancing visual assets (high‑res screenshots, 8‑second promo video), reducing crash rate, and increasing 5‑star reviews will lift the quality score and positively impact rankings.