This audit was generated on June 11, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
SpendSense
Finance
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
SpendSense Pro‑Expense Manager has a strong brand presence (rank 1 for "spendsense") but suffers from poor overall keyword coverage and zero user ratings, resulting in a very low visibility score (15/100). Immediate focus should be on capturing the high‑KEI keyword "sms expense tracker" and improving metadata to boost rankings.
The brand term "spendsense" ranks #1 with traffic 42 and a respectable KEI of 0.72, indicating strong brand recognition. Leverage this by keeping the brand at the front of the title and using it consistently in the description.
Only 1 of the 10 analyzed keywords is ranked (10% coverage), yielding a Keywords Score of 15%. This limits discoverability across relevant searches. Expanding the keyword set and integrating them into metadata is essential.
The app has 0 reviews, which drags down the Quality Score (50%) and can hurt conversion rates. Lack of social proof also signals low trust to the Play algorithm.
The top winnable keyword "sms expense tracker" has traffic 51, difficulty 45 and an excellent KEI of 1.13, yet the app is not ranking for it. Adding this exact phrase to the title, short description, and long description can quickly win this spot.
Keywords such as "offline expense tracker" and "no login expense tracker" have moderate traffic (15‑25) and low difficulty (≈48‑51), offering easy wins. Incorporate these phrases into the description and new keyword list to broaden reach.
- 1Revise the app title to: "SpendSense Pro – SMS & Offline Expense Tracker" (include the high‑KEI term "sms expense tracker").
- 2Add top KEI keywords ("sms expense tracker", "offline expense tracker", "no login expense tracker") to the short description and sprinkle them naturally throughout the long description.
- 3Expand the keyword list to the maximum allowed (30) focusing on high‑KEI, low‑difficulty terms and monitor rankings weekly.
- 4Implement an in‑app prompt after 5 successful expense entries asking users to rate the app, targeting at least 50 reviews within the next 30 days.
- 5Create new screenshot assets and a short video that highlight automatic SMS detection, offline operation, and the no‑login experience to improve conversion and chart eligibility.
Category Ranking
Productivity chart position
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Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of SpendSense Pro-Expense Manager?
SpendSense Pro-Expense Manager has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 11, 2026.
On how many keywords does SpendSense Pro-Expense Manager rank?
SpendSense Pro-Expense Manager is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of SpendSense Pro-Expense Manager?
Based on shared keyword rankings, the most frequent competitors of SpendSense Pro-Expense Manager are SpendSense. These apps appear next to SpendSense Pro-Expense Manager on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is SpendSense Pro-Expense Manager in on the Google Play?
SpendSense Pro-Expense Manager is listed in the Productivity category on the Google Play.
How can SpendSense Pro-Expense Manager improve its App Store Optimization?
Based on this audit, SpendSense Pro-Expense Manager should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to SpendSense Pro-Expense Manager.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.