This audit was generated on June 8, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Acuity Insurance

Acuity Insurance

Acuity, A Mutual Insurance Company

USUSen-US4.5 / 51,335 reviews Mar 24, 2026

Visibility Score

41Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
48
Based on keyword rankings
Keywords analyzed10
Ranked in top 506
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
90
Rating and recency signals
Rating4.5 / 5
Last updated2 month(s) ago

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

6

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
acuity#2
76
44
Acuity: Appointment Scheduling
Peek Acuity
Acuity: Appointment Scheduling
1
Acuity Insurance
2
Peek Acuity
3
Lumosity: Brain Training Games
4
TimeTree - Shared Calendar
5
insurance account#11
49
41
Policybazaar - Buy Insurance
United Automobile Insurance Co
My Insurance® Mobile Account
1
GEICO Mobile - Car Insurance
2
USAA Mobile
3
HDFC Life Insurance App
4
The General Insurance® App
5
insurance claims#31
30
33
Embrace Pet Insurance
HDFC Life Insurance App
Claim Easy
1
Just: Affordable Car Insurance
2
Goosehead Insurance
3
NYCM Insurance
4
Howden Insurance Claims App
5
insurance trackerOpportunity#58
43
38
Policybazaar - Buy Insurance
Fetch Pet Insurance
Insurance & Policy Management
1
MyPolicyData AI Insurance CRM
2
Jerry: Insurance & Car Care
3
Insurance Policy Tracking
4
Progressive
5
auto insuranceOpportunity#63
46
43
Insurify Compare Car Insurance
Bajaj General
Jerry: Insurance & Car Care
1
The General Insurance® App
2
Root: Better car insurance
3
State Farm®
4
GEICO Mobile - Car Insurance
5
insurance managerOpportunity#68
35
33
United Insurance Group
Yardi Facility Manager
Insurance & Policy Management
1
MyPolicyData AI Insurance CRM
2
ManageMy Insurance
3
Insurance Agent Policy Manager
4
My-Insurance
5
roadside assistanceOpportunityNot ranked
46
57
Verizon Roadside Assistance
1
Roadside Assistance
2
HONK - Towing & Roadside Assis
3
ITOWU – Roadside Assistance
4
Allstate Motor Club
5
claim reporterOpportunityNot ranked
32
31
Lightspeed Reporter (X)
1
Live-Reporter Security Camera
2
Reporter
3
Reporter: PDF Maker
4
Reporter.al
5
payment managerOpportunityNot ranked
53
44
Google Wallet
1
Payments Manager+
2
Square Point of Sale: Payment
3
Money Manager Expense & Budget
4
Paytm: Secure UPI Payments
5
emergency assistanceOpportunityNot ranked
31
35
First Aid: American Red Cross
1
Call For Help - Emergency SOS
2
SOS Alert | Emergency & Safety
3
Emergency Assistance Provider
4
International SOS Assistance
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Policybazaar - Buy Insurance

Policybazaar - Buy Insurance

Finance

4.5Ahead2x
Acuity: Appointment Scheduling

Acuity: Appointment Scheduling

Productivity

4.2Ahead1x
United Insurance Group

United Insurance Group

Finance

2.6Ahead1x
Insurify Compare Car Insurance

Insurify Compare Car Insurance

Finance

3.5Ahead1x
Embrace Pet Insurance

Embrace Pet Insurance

Lifestyle

4.4Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Peek Acuity

Peek Acuity

Medical

3.5Behind1x
Yardi Facility Manager

Yardi Facility Manager

Business

2.0Behind1x
Fetch Pet Insurance

Fetch Pet Insurance

Lifestyle

4.7Behind1x
Bajaj General

Bajaj General

Finance

3.7Behind1x
United Automobile Insurance Co

United Automobile Insurance Co

Finance

3.4Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Finance chart position

Finance
Not currently ranked in top 200
Cash App

Cash App

4.7
Freecash: Earn Money

Freecash: Earn Money

4.4
Kalshi: Trade News & Sports

Kalshi: Trade News & Sports

4.7
4
PayPal - Pay, Send, Save

PayPal - Pay, Send, Save

4.2
5
Venmo

Venmo

4.0
6
OnePay – Mobile Banking

OnePay – Mobile Banking

4.8
7
Chime® – Fee-Free Banking

Chime® – Fee-Free Banking

4.7
8
Capital One Mobile

Capital One Mobile

4.5
9
Google Wallet

Google Wallet

4.4
10
Progressive

Progressive

4.6
11
Klarna: Smarter everyday money

Klarna: Smarter everyday money

4.8
12
Trump Accounts: Official App

Trump Accounts: Official App

4.4
13
Chase Mobile

Chase Mobile

4.8
14
Bank of America Mobile Banking

Bank of America Mobile Banking

4.6
15
Propel EBT & SNAP Benefits

Propel EBT & SNAP Benefits

4.8

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Acuity Insurance has a solid quality score (90%) and strong brand keyword ranking (position 2 for "acuity"), but overall visibility is low (41/100) due to poor keyword coverage and no chart presence. Immediate focus should be expanding keyword set and boosting install volume to climb rankings.

High Quality Score
high

The app scores 90% on quality, indicating good performance, stability, and user experience, which supports higher conversion once visibility improves.

Brand Keyword Ranking
medium

The brand term "acuity" ranks #2 with traffic 76 and moderate difficulty (44), demonstrating strong brand recall that can be leveraged for broader keyword strategies.

Limited Keyword Coverage
high

Only 6 of the top 10 target keywords rank; high‑traffic terms like "roadside assistance" (traffic 46) and "payment manager" (traffic 53) are not ranked, causing missed discovery opportunities.

Zero Chart Presence
high

The charts score is 0% with no placement in global or category rankings, indicating insufficient install velocity and user acquisition momentum.

Expand High‑Value Keywords
high

Integrate unranked high‑traffic keywords (e.g., "roadside assistance", "payment manager", "insurance claims") into the app title, short description, and early long‑description sentences to capture additional search volume.

Competitive Keyword Gap
medium

Policybazaar outranks Acuity on shared keywords; conduct a gap analysis to identify the 2 overlapping terms and create optimized copy (title, subtitle, feature graphic) that differentiates Acuity while targeting the same traffic.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add top‑traffic unranked keywords (roadside assistance, payment manager, insurance claims) to the app title and short description, respecting character limits.
  • 2Rewrite the first 150 characters of the long description to include at least 5 of the target keywords, placing them early for maximum SEO impact.
  • 3Launch a short‑term install‑boost campaign (e.g., Google UAC or incentivized installs) to generate volume and break into the Finance category charts.
  • 4Encourage satisfied users to leave 5‑star reviews with a prompt after claim submission, aiming for >4.6 rating to improve conversion and chart algorithms.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Strong visual presence

12 screenshots give users a comprehensive view of your app.

Excellent rating

Your 4.5 star rating builds user trust and improves conversion rates.

Areas to Improve
Issues to address

No significant issues found

Suggestions
Opportunities to explore

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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AI-powered ASO suggestions
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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Acuity Insurance?

Acuity Insurance has a visibility score of 41 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 8, 2026.

On how many keywords does Acuity Insurance rank?

Acuity Insurance is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Acuity Insurance?

Based on shared keyword rankings, the most frequent competitors of Acuity Insurance are Policybazaar - Buy Insurance, Acuity: Appointment Scheduling, Peek Acuity. These apps appear next to Acuity Insurance on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Acuity Insurance in on the Google Play?

Acuity Insurance is listed in the Finance category on the Google Play.

How can Acuity Insurance improve its App Store Optimization?

Based on this audit, Acuity Insurance should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Acuity Insurance.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.