Vela: Menopause Tracker

Only 1 of 10 target keywords ("menopause app") ranks at #92; the other 9 keywords have zero rank despite moderate traffic (e.g., "hot flash tracker" traffic 58, difficulty 28). Revise the keyword list and prioritize high‑traffic, low‑difficulty terms.

The app currently has 0.0 rating and 0 reviews, which heavily impacts credibility and the App Store algorithm. Implement in‑app prompts and early‑user incentives to generate authentic reviews.

The app title "Vela" does not contain any high‑traffic keywords. Adding "Menopause Tracker" or "Hot Flash Tracker" can capture the 44‑58 monthly search volume keywords while preserving brand identity.

A quality score of 50% suggests missing or low‑impact assets (screenshots, preview video, icon). Adding 5+ localized screenshots highlighting symptom logging and data insights can boost conversion and the quality metric.

Competitor "28 Period & Cycle Tracker" shares only 1 keyword yet ranks higher overall. Conduct a competitor keyword audit to uncover untapped terms such as "perimenopause tracker" (traffic 61) and integrate them into the keyword field.